279 research outputs found

    TÜKETİM VE MUTLULUK İLİŞKİSİNE DAİR BİR ARAŞTIRMA GÜNDEMİ ÇERÇEVESİ

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    Öz: Mutluluk ve tüketim arasında süre gelen ve farklı bulgularla gün geçtikçe daha da ilgi çeken ilişki, akademik ve profesyonel yazında gittikçe daha geniş kapsamlı şekilde incelenmektedir. Bu makalede, pazarlamadaki yerini gittikçe genişleten mutluluk kavramını pazarlama, markalama ve tüketici davranışı alanlarında ele alan güncel yazın incelenmektedir. Yapılan incelemede odak noktaları yazına hakim olan trendler, tanımlar, en sık kullanılan ölçüm yöntemleri ve kritik tartışma üzerinden anlatılan önemli istisnalar olacaktır. Detaylı değinilen kritik içgörüler deneyimsel tavsiye, deneyimsel hediyeler ve mutluluk temelli bölümleme olarak sıralanmış ve irdelenmiştir.Abstract: The relationship between consumption and happiness is attracting further attention from academic as well as professionnal researchers due to suprising new findings day by day. This article focuses on the current literature that analyzes happiness in the contexts of marketing strategy, branding and most importantly, consumer behaviour. A critical perspective reveals dominant trends, the most frequently used and most appropriate measurement techniques and definitions together with the exceptions of common assumptions. Three critical areas that are touched upon in this analysis are experiential recommendation, experiential gifts and happiness-based segmentatio

    PCN55 TRANSLATION AND CULTURAL ADAPTATION OF HEALTH UTILITIES INDEX (HUI) FOR ASSESSING EFFECTS OF NEUTROPENIA AMONG PEDIATRIC ONCOLOGY PATIENTS IN TURKEY

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    Capital Fixity and Mobility in Response to the 2008-09 Crisis: Variegated Neoliberalism in Mexico and Turkey

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    The article examines the 2008-9 crisis responses in Mexico and Turkey as examples of variegated neoliberalism. The simultaneous interests of corporations and banks relative to the national fixing of capital and their mobility in the form of global investment heavily influenced each state authority’s policy responses to the crisis at the expense of the interests of the poor, workers, and peasantry. Rather than pitching this as either evidence of persistent national differentiation or some Keynesian state resurgence, we argue from a historical materialist geographical framework that the responses of capital and state authorities in Mexico and Turkey actively constitute and reconstitute the global parameters of market regulatory design and neoliberal class rule through each state’s distinct domestic policy formation and crisis management processes. While differing in specific content the form of Mexico and Turkey’s state responses to the crisis ensured continuity in their foregoing neoliberal strategies of development and capital accumulation, most notably in the continued oppression of workers. That is, the prevailing strategy of accumulation continues to be variegated neoliberalism

    Reverse flow digital artery pedicle flap for closure of diabetic forefoot ulceration

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    Digital artery pedicle flap is a useful surgical technique for coverage of plantar foot defects. For diabetic forefoot ulcers that are subject to recurrence despite consistent care, this flap can provide long-term durable closure. The authors provide a case report and overview of this innovative reconstructive procedure

    Storylines of family medicine V:ways of thinking-honing the therapeutic self

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    Storylines of Family Medicine is a 12-part series of thematically linked essays with accompanying illustrations that explore the many dimensions of family medicine, as interpreted by individual family physicians and medical educators in the USA and elsewhere around the world. In 'V: ways of thinking-honing the therapeutic self', authors present the following sections: 'Reflective practice in action', 'The doctor as drug-Balint groups', 'Cultivating compassion', 'Towards a humanistic approach to doctoring', 'Intimacy in family medicine', 'The many faces of suffering', 'Transcending suffering' and 'The power of listening to stories.' May readers feel a deeper sense of their own therapeutic agency by reflecting on these essays.</p
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