The experimental study of personality

IndeksBibliografi hlm. 231-242xi, 254 hlm. :il. ;23 cm

A new scale of social desirability independent of psychopathology.

It has long been recognized that personality test scores are influenced by non-test-relevant response determinants. Wiggins and Rumrill (1959) distinguish three approaches to this problem. Briefly, interest in the problem of response distortion has been concerned with attempts at statistical correction for "faking good " or "faking bad " (Meehl & Hathaway, 1946), the analysis of response sets (Cron-bach, 1946,1950), and ratings of the social de-sirability of personality test items (Edwards, 19 5 7). A further distinction can be made, how-ever, which results in a somewhat different division of approaches to the question of re-sponse distortion. Common to both the Meeh

Some Developmental Antecedents of Level of Aspiration, 1964-1965

This study consists of data collected from the children whose mothers participated in the 1951-1952 Sears, Maccoby, and Levin Patterns of Child Rearing study. This follow-up focused on the child-rearing antecedents of level of aspiration in later life. Of the 379 individuals who were five to six years old when their mothers were interviewed in 1951-1952, 83 (37 females and 46 males) participated in this follow-up. At the time of this data collection, all participants were 18 years of age. All participants completed two personality scales, following which half performed a task designed to measure level of aspiration. The remaining participants completed a measure of sensitivity to emotional communication prior to engaging in the level of aspiration performance. The Murray Archive holds additional analogue materials for this study [data from the original study (Sears, Maccoby, and Levin, Log# 00235), and other follow-up studies of this sample (Nowlis, Log# 00570; Edwards, Log# 00575; McClelland, Log# 00046; and McClelland & Franz, Log# 01012)]. If you would like to access this material, please apply to use the data

Measuring internal market orientation

Internal marketing has been discussed in the management and academic literature for over three decades, yet it remains ill defined and poorly operationalized. This paper responds to calls for research to develop a single clear understanding of the construct, for the development of a suitable instrument to measure it, and for empirical evidence of its impact. Existing, divergent conceptualization of internal marketing are explored, and a new, multidimensional construct, describing the managerial behaviors associated with internal marketing is developed, and termed internal market orientation (IMO). IMO represents the adaptation of market orientation to the context of employer-employee exchanges in the internal market. The paper describes the development of a valid and reliable measure of IMO in a retail services context. Five dimensions of IMO are identified and confirmed. These are 1) formal written information generation, 2) formal face-to-face information generation, 3) informal information generation, 4) communication and dissemination of information, and 5) responding to this internal market information. The impact of IMO on important organizational factors is also explored. Results indicate positive consequences for customer satisfaction, relative competitive position, staff attitudes, staff retention and staff compliance