Perancangan Media Promosi Dilon Coffee & Eatery dengan Teknik Hand Lettering sebagai Upaya Mengenalkan Kepada Masyarakat

The purpose of designing a media campaign Dilon coffee & eatery This is to introduce to the public. The research was conducted using qualitative research method is to conduct interviews, observation, documentation, and literature to get the data used to support the drafting of a media campaign design. Data were analyzed using multiple stages, namely data reduction, data presentation and conclusion. From the data analysis found some keywords that refer to promotional media communication strategy that will be used to achieve the target audiance ditujuh. After analysis of the data, ditemukanlah concept or keyword designing a media campaign called "casual". Description casual concept is the simplicity that can be used by anyone. The concept of "casual" aims to show that the Dilon coffee & eatery is a café that has an appeal that is different from the others. The concept aims to convey casual café identity through the design of promotional media.

Penciptaan Buku Sejarah Musik Balada dari Masa ke Masa Berbasis Teknik Aquarel sebagai Upaya Pengenalan Kembali pada Masyarakat Surabaya

Seeing the development of music in Surabaya today is very much different from the previous era , there are many musicians from Surabaya are able to vibrate with amazing work . tOne of them is Ballad music genres , there are some big names of Ballads legendary musicians from the city of Surabaya , as Gombloh , Franky Sahilatua , and Leo Kristi . But unfortunately this genre of music began to be abandoned by the people of Surabaya . Especially after Gombloh and Franky died , and Leo Kristi began to move to Bandung . This music is no longer heard in the city of Surabaya . It is also due to the absence participate publish media , in particular through the book . In this study show the history of the development of music Ballad in Surabaya in the 70s until the 2000s by using characters Ballad Surabaya musicians

Rebranding P.o Eka-mira sebagai Upaya Mempertahankan Brand Loyalty

Public transportation or public transport is a means of transportation when the passengers not traveling use his own vehicle. Public transportation deliberately provided for residents to fulfill transportation they do daily needs. With using a public transportation, many benefits that can be obtained the community. Business competition that is more strict now this caused many companies involved in the fulfillment of the needs and consumer advocacy. It is means that each companies should put orientation in customer satisfaction as the main objective of. Po Eka-Mira is the company that moves in transportation service, especially transport service passengers that provides armada-armada good in economy class and executive class. To the specifications bus, the economy class bus named Mira and an executive class bus named Eka. The research was done by using the method the qualitative study is by applying interview, Observation , documentation , and the literature study to get the data used as a support making the concept of design rebranding. The result of design rebranding this is to anticipate consumers who move ( brand loyalty ) to a product competitors because products competitors who has experienced reform in the design and services . Design for that rebranding it is certainly are also to be used to getting a new consumer

Perancangan Papan Permainan Tentang Pentingnya Sayuran Berbasis Family Games sebagai Sarana Pendidikan Anak-anak Usia 6-12 Tahun

The design work of this thesis aims to teach the importance of vegetable benefits as a media education for children aged 6-12 years. The selected media educational board game because it can facilitate the learning process and absoroption of information to children because it's supported by enjoyable atmosphere and also can grow familiarity. Using board game which is exciting and interactive as a safe learning media to convey information about the importance of vegetables would be more efficient. This game is peddled with attractive illustration to attract the interest of children who are the target audience

Penciptaan Buku Pop-up Legenda Ketintang dengan Menggunakan Teknik Moveable sebagai Upaya Konservasi Budaya Lokal Surabaya

The purpose of this Creation so that people in Surabaya, especially in the area know of the existence Legend of Ketintang. The creation of this book will use the qualitative method by conducting interviews, observation, and literature to obtain data to supplement and support in the creation of movable pop-up book about the legend of this Ketintang. The data that collected will be analyzed using several techniques, data reduction, data presentation, conclusions or verification, as well as editing a script that will be used in the creation of movable pop-up book is. After analyzing the data, which have been collected are then found a creative concept that is used in the creation of movable pop-up book is that, "Vibrant". "Vibrant" has the sense of the word spirit. The word refers to the spirit of the character Mbah Wijil as the main character, in his determination that wanted to make a haunted forest into the settlements. With the technique of movable pop-up kids will be in the spirit of play movable effects pop-ups that are in movable pop-up book about this Legend of Ketintang. So as to make the children to be interested in reading this book will be able to introduce the legend of Ketintang the movable pop-up book as conservation of local culture Surabaya

Perancangan Komunikasi Visual PT. Salam Pacific Indonesia Lines Berbasis Budaya Guna Meningkatkan Brand Awareness

PT. Salam Pacific Indonesia Lines is a shipping company established since 46 years ago. Since the company established, has no visual communication media to support the promotion or introduce the company to the public. One of the promotional activities to introduce the company to the public during this time is a promotional event by participating in the Job Fair event. Thus the need for visual communication media through a media campaign. The objectives of this study is to design the visual communication media PT. Salam Pacific Indonesia Lines based culture to increase brand awareness. The method used is a qualitative method is to conduct interviews, observation. documentation. and literature to get the data used to support the manufacture of visual communication design concepts. From the analysis of data on visual communication design is found keyword "Progressive". As well as on its design presses using the concept of culture that refers towards more advanced

Perancangan Motif Batik Tulis Ikon Kabupaten Ngawi sebagai Media Promosi dalam Menunjang Industri Kreatif

Batik is a legacy of Indonesia which have been recognized or established by UNESCO since October 2, 2009. Batik has a significance or meaning in each of its motives. The rapid lovers of batik making it grows each days, until each region competing to have a motif that contains the meaning according to the characteristics or in accordance with the characteristic of the area. Unfortunately Ngawi region still lacks of its batik's motif. Even around the year 2009 until the year 2010, Ngawi begans to experience the crisis of batik's enthusiasts. Lessening on batik also the interest to develop the regional characteristics. In fact, if viewed from the potential contained in Ngawi, it's very supportive to improve or develop Ngawi's batik. Therefore, this study aims to design the icon of Ngawi's batik's motif as a media campaign in support of the creative industries. The design of this motif is using the method of data collection with qualitative way, that is by interview, observation and study of the existing literature, which is very important to determine the concept of the design that will be designed. From the results of the data collection, the concept that emerged is “Modern”. “Modern” is the concept of a motif‘s design, designed in a contemporary style or the present time to develop an existing motif. The concept is used by most of the motif's design, good design and the chosen color. There should be an effort to attract the attention of Ngawi's residents, thus motif were designed and packaged in a modern way, different from another existing motif. One of them is to design a motif that contains the icons of Ngawi by combining colors characteristic of Ngawi, by hoping that this medium can be a medium that can redevelop Ngawi's batik, and boost the spirit batik's enthusiasts, for Ngawi's batik and the potential that Ngawi has can be known by the public

KLASIFIKASI METODE GOAL ORIENTED REQUIREMENT ENGINEERING (GORE) DAN KEMUNGKINANNYA UNTUK MENGEMBANGKAN APLIKASI KEPEMERINTAHAN

Ukuran keberhasilan suatu sistem software ditentukan seberapa besar sistem software itu memenuhi/sesuai dengan tujuannya. Requirement Engineering (RE) merupakan proses untuk menemukan tujuan tersebut. Salah satu pendekatan dalam RE yang saat ini berkembang sangat pesat adalah Goal OrientedRequirements Engineering (GORE), karena GORE melengkapi kekurangan pada pendekatan tradisional yang lebih menekankan pada pemodelan low-levelnya, dimana GORE pada high levelnya juga. Goal adalah kondisi/keadaan yang ingin dicapai oleh pemangku kepentingan (stakeholder) suatuperusahaan/organisasi/sistem. Terdapat 3 level/tingkatan dari goal, yaitu: highest level, high level, dan low level. Sedangkan cara/teknik mengidentifikasi goal ada beberapa, diantara yang disarankan adalah mengekstrak dari pernyataan-pernyataan resmi (intentional statements) berdasarkan: transkrip interview,kebijakan perusahaan (enterprise policies), visi dan misi perusahaan (enterprise mission statements), sasaran perusahaan (enterprise goals), diagram workflow, dan skenario yang ditulis stakeholder. Sedikitnya telah terdapat 17 metode dalam GORE, diantaranya juga ada metode yang merupakangabungan maupun pengembangan dari metode-metode yang lain. Dari hasil klasifikasi metode GORE yang telah dilakukan terhadap aktifitas REnya, terlihat bahwa masing-masing metode mempunyai kelebihan dan kekurangan serta titik berat tersendiri. Walaupun tidak dinyatakan secara implisitmendukung strategi e-Government, sebagian besar instansi pemerintah telah mempunyai dokumen resmi/peraturan baku (dalam bentuk peraturan pemerintah) yang berisi visi, misi, tugas pokok dan fungsi, maupun peraturan-peraturan lainnya yang lebih detil. Sehingga GORE sangat cocok untukmengembangkan Aplikasi Kemerintahan. Aplikasi kepemerintahan juga mempunyai karakteristik khususjika dibandingkan dengan aplikasi enterprise/bisnis pada umumnya, yaitu pada goal/sasaran/orientasinya. Kalau aplikasi bisnis lebih berorientasi pada profit/keuntungan sedangkan service/pelayanan merupakan pendukungnya, maka aplikasi kepemerintahan lebih berorientasi pada pelayanan sedangkan keuntungan hanya sebagai pendukung. Untuk itu, perlu dikembangkannya metode GORE untuk mengembangkanaplikasi kepemerintahan.Kata kunci : Requirement Engineering (RE), Goal Oriented Requirement Engineering (GORE), AplikasiKepemerintaha