19 research outputs found

    Crowdsourcing hypothesis tests: Making transparent how design choices shape research results

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    To what extent are research results influenced by subjective decisions that scientists make as they design studies? Fifteen research teams independently designed studies to answer fiveoriginal research questions related to moral judgments, negotiations, and implicit cognition. Participants from two separate large samples (total N > 15,000) were then randomly assigned to complete one version of each study. Effect sizes varied dramatically across different sets of materials designed to test the same hypothesis: materials from different teams renderedstatistically significant effects in opposite directions for four out of five hypotheses, with the narrowest range in estimates being d = -0.37 to +0.26. Meta-analysis and a Bayesian perspective on the results revealed overall support for two hypotheses, and a lack of support for three hypotheses. Overall, practically none of the variability in effect sizes was attributable to the skill of the research team in designing materials, while considerable variability was attributable to the hypothesis being tested. In a forecasting survey, predictions of other scientists were significantly correlated with study results, both across and within hypotheses. Crowdsourced testing of research hypotheses helps reveal the true consistency of empirical support for a scientific claim.</div

    Public relations: the profession and the practice, 4th ed./ Baskin

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    xv, 495 hal.: ill, tab.; 25 cm

    Public Relations - Profesi dan Praktik ed. 3

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    Public Relations: The Profession and the Practice (Fourth Edition)

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    Coverage of global markets, new technologies, and multiculturalism throughout make this dynamic text the cutting-edge choice for public relations courses. Accompanied by unique, free online video interviews of leaders in the public relations field, the text presents and explains in a personal, jargon-free style the fundamental tools of public relations practice, providing a multi-disciplinary understanding of the emerging trends within the field. Critical changes in society and technology lend importance to the increasing emphasis in the management function of public relations. While traditional media is still the foundation of public communication, the new social media now provides a much more personal and interactive form of public relations. This book thus provides the user with the ability to create effective messages using both the new social media as well as traditional media

    Issues in business and society : Capitalism and public purpose

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    viii, 499 p.; 23 cm

    Issues in business and society : Capitalism and public purpose

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    viii, 499 p.; 23 cm

    Public relations : the profession and the practice

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    1 v. (various pagings) : col. ill. ; 26 cm. + 1 CD-ROM (4 3/4 in.

    Effective Leadership in the Family Business

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    Identifying and developing leaders in a family business can be more difficult than traditional business. Here Aronoff and Baskin discuss the different styles of leadership and what style might work with what family member including the Directing Leader, the Coaching Leader, the Counseling Leader and the Delegating Leader.https://digitalcommons.pepperdine.edu/businessbooks/1002/thumbnail.jp

    Public Relations : Profesi dan Praktik

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    524 hal.;26 c
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