Fatores críticos de sucesso à adoção de GSCM: estudo de casos no setor de baterias automotivas

This study aimed to analyze how the major manufacturers of automotive batteries in Brazil, considered as focal companies in their supply chains, perceive the influence of critical success factors (CSFs) for adoption of green supply chain management (GSCM) practices. A case study was carried out in the three leading manufacturing companies in this sector using data source triangulation: interviews with company managers, coordinators, and supervisors; on site observations of operational activities; and secondary data. The relationship between CSF variables and GSCM practices was investigated. The main results obtained include: “top management commitment” is the most critical success factor for the effective adoption of GSCM practices and that “information management” and “training” (indirectly) are highly critical for adoption of a number of GSCM practices. This study provides deeper insights into this fairly recent topic