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7 research outputs found
Identity-Based Consumer Behaviour, Self-Congruity, and Retailer-Consumer Relationships
Author
B. B.Gardner
D. B.Holt
+6 more
H.Tajfel
J. G.Helgeson
M. R.Solomon
S. J.Levy
S.Fournier
S.Fournier
Publication venue
'IGI Global'
Publication date
01/01/2014
Field of study
No full text
Crossref
Towards Leadership Marketing
Author
A. P.Felton
A.Ries
+37 more
A.Werbach
B. P.Shapiro
B.Gardner
C.Pass
D.Ulrich
D.Vrontis
E.Schein
G.Gavetti
G.Hofstede
H. B.Kim
H.Courtney
I.Nonaka
J. A.Conger
J. C.Collins
J. L.Heskett
J. P.Kotter
J. P.McGuire
J.Berry
J.Birkinshaw
J.Kapferer
J.Pfeffer
K. E.Boulding
K.Carrig
L. J.Konopa
L. L.Berry
M.Goodyear
M.Mark
N.Ind
N.Rajagopalan
P. F.Drucker
P.Billire
P.Bradshaw
R.Jacobs
R.Sisodia
S.Radcliffe
W.Cohen
W.Olins
Publication venue
'IGI Global'
Publication date
01/01/2014
Field of study
No full text
Crossref
Towards Leadership Marketing
Author
A. P.Felton
A.Ries
+37 more
A.Werbach
B. P.Shapiro
B.Gardner
C.Pass
D.Ulrich
D.Vrontis
E.Schein
G.Gavetti
G.Hofstede
H. B.Kim
H.Courtney
I.Nonaka
J. A.Conger
J. C.Collins
J. L.Heskett
J. P.Kotter
J. P.McGuire
J.Berry
J.Birkinshaw
J.Kapferer
J.Pfeffer
K. E.Boulding
K.Carrig
L. J.Konopa
L. L.Berry
M.Goodyear
M.Mark
N.Ind
N.Rajagopalan
P. F.Drucker
P.Billire
P.Bradshaw
R.Jacobs
R.Sisodia
S.Radcliffe
W.Cohen
W.Olins
Publication venue
'IGI Global'
Publication date
01/01/2015
Field of study
No full text
Crossref
Social Media and Online Brand Communities
Author
A.Feenberg
A.Geerts
+48 more
A.Wipperfurth
B. B.Gardner
B.Sukoco
C.Birkner
C.Reid
D. A.Aaker
D. A.Aaker
D. M.Hummon
D.Barney
D.Chalmers
D.Dobni
D.Shaver
D.Zarella
E.Botha
E.Uzelac
G.Foux
G.Gill
G.McWilliam
H.Dreyfus
H.Herzog
H.Rheingold
I.Chalmers
I.Kant
J. R.Gusfield
J.Bernoff
J.Deighton
J.Howard
J.Preece
K.Jones
K.Strike
M.Barker
M.Bruhn
M.Castells
M.Fraser
M.Weber
P.Blackshaw
R. L.Merritt
R.Belk
R.Divol
R.Johnston
S. H.Britt
S. R.Hiltz
S.Burshtein
S.Dann
S.Freud
U.Okonkwo
W. Y.Wu
W.Dou
Publication venue
'IGI Global'
Publication date
01/01/2015
Field of study
No full text
Crossref
A Case-Based Identification of Internal and External Issues for Branding Strategies
Author
A. E.Pitcher
A. R.Oxenfeldt
+44 more
A.Ries
B. B.Gardner
D. A.Aaker
D. A.Aaker
D.Aaker
D.Roy
D.Roy
G.Brown
G.Keeble
G.McWilliam
J. P.Jones
J. W.Welcker
J.-N.Kapferer
J.-N.Kapferer
J.-N.Kapferer
J.Trout
J.Van den Heever
K. L.Keller
K. L.Keller
L.de Chernatony
L.Ohnemus
M.Hammer
P. V.Jenster
P.Fieldwick
P.Kotler
P.Kotler
P.Kotler
P.Martineau
P.Martineau
P.Raturi
R. D.Buzzell
R.Batra
S. J.Levy
S.Crainer
S.Czellar
S.Dibb
S.Dibb
T. J.Reynolds
T.Ambler
T.Duncan
T.Joyce
T.Watkins
W.Olins
W.Olins
Publication venue
'IGI Global'
Publication date
01/01/2015
Field of study
No full text
Crossref
Historical Derivative of Servant Leadership and the Untold Story of the Influence of Quakerism on Greenleaf's Teachings
Author
A. D.Cunningham
A. W.Freeman
+51 more
B. A.Foster
B. C.Cottrell
B. J.Sims
B.Gardner
C.Crippen
C.Dunlap
D. A.Beazley
D. L.Steward
D. M.Frick
D. S.Ledbetter
E. H.Pierce
G. E.Roberts
H. E.Haller
J. A.Laub
J. B.Perkins
J. G.Clawson
J. M.Kouzes
J.Cowen
J.Han
K. A.Patterson
K. E.Rauch
K. P.Anderson
K.Blanchard
L.Richmond
L.Stramba
M. A.Wells
M. L.Elliott
M. M.Geaney
M.Miller
M.Wheatley
M.Wright
P. J.Palmer
P. J.Palmer
R. D.Ramsey
R. H.Braye
R. K.Greenleaf
R. K.Greenleaf
R. K.Greenleaf
R. K.Greenleaf
R. K.Greenleaf
R. K.Greenleaf
R. K.Greenleaf
R. L.Daft
R. W.Smith
S. A.Strickland
S.Drury
S.Prosser
T.Grothaus
T.Hill
W.Kiechel
W.Manning
Publication venue
'IGI Global'
Publication date
01/01/2014
Field of study
No full text
Crossref
Place @-Branding and European Capitals
Author
A. M.Nenci
A. S.de Rosa
+56 more
A. S.de Rosa
A. S.de Rosa
A. S.de Rosa
A. S.de Rosa
A. S.de Rosa
A. S.de Rosa
A. S.de Rosa
A. S.de Rosa
A. S.de Rosa
A. S.de Rosa
A. S.de Rosa
A. S.de Rosa
A. S.de Rosa
A. S.de Rosa
A.Palmonari
B. B.Gardner
C.Pribeanu
D.Jodelet
D.Jodelet
D.Jodelet
D.Jodelet
D.Stokols
D.Stokols
G.Hankinson
H. M.Proshansky
J. R.Freire
J.Nielsen
J.Nielsen
J.Nielsen
J.Pailhous
J.Syssner
K.Lynch
L.de Chernatony
M.Bolognini
M.Bonnes
M.Bonnes
M.Castells
M.Castells
M.de Alba
M.de Alba
M.Ilmonen
M.Sentinelli
N.Kalampalikis
R. G.Ardone
R. G.Ardone
S.Anholt
S.Anholt
S.Anholt
S.Anholt
S.Anholt
S.Anholt
S.Baloglu
S.Milgram
S.Milgram
S.Moscovici
S.Moscovici
Publication venue
'IGI Global'
Publication date
01/01/2015
Field of study
No full text
Crossref