Infografis Sebagai Media Dalam Meningkatkan Pemahaman Dan Keterlibatan Publik Bank Indonesia

:An exploratory design about the use of infographic as an communication medium can establish situational interest, situational understanding, and public behavior by non-experts towards the information of economics complex policy. This study used Mixed Methods and Medium is The Message Theory propounded by Marshall McLuhan. The sample of this study is fifteen (15) people and use purposive sampling as the sampling technique. The results and conclusions of this research shows that infographic of Bank Indonesia has been good-enough on establishing situational interest by public. However, there is still room for improvement that can optimize more public interest. In situational understanding, infographic has not been good-enough to establish situational understanding. This problem is caused by the presence of many economics terms and languages in the infographic and the limitation of economics knowledge by the public. Lastly, the public behavior towards economics information can not be established due to the unsuccessful forming of situational understanding by the public. Even so, the public still has the desire and hope towards the economics of Indonesia. The public is willing to get involved in the efforts to maintain and improve the economics of Indonesia