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1 research outputs found
Effects of fashion product image preference on brand image importance and advertising factor evaluation of working women
Author
An S. -J.
Azarnoush Ansari
+20 more
Eunjoo Cho
Hong J. -P.
Ira J. Dolich
Jennifer L. Aaker
Jeon Y. J.
Kevin Lane Keller
Mehta A.
Reynolds T. J.
Rha S. -I.
권해경
김희연
신초영
신혜봉
안창영
이승희
이승희
이종명
이현정
장남서
최선미
Publication venue
'The Research Journal of the Costume Culture'
Publication date
Field of study
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