Korea's Direct Investment in China and Its Implications for Economic Integration in Northeast Asia

This paper investigates Korea’s direct investment in China and its implications for economic integration in Northeast Asia by examining its effect on bilateral trade between the two countries. The empirical part of the research is based on two recent surⅠ. Introduction 　Ⅱ. Overseas Direct Investment, Trade, and Economic Integration 　Ⅲ. Motives for Korea’s ODI in China and Its Effect on Bilateral Trade 　Ⅳ. Sectoral and Geographical Distribution of Korea’s ODI in China and Its Determinant

목표와 상품 구성이 교차 가격 민감도에 미치는 영향

학위논문 (석사)-- 서울대학교 대학원 : 경영학과, 2012. 2. 박기완.Inference and choice outcomes differ greatly by consumer categorization. From the research on goal-driven categories and the diagnosticity principle, the current research investigated how goals and the addition of dissimilar options to the consideration set could change consumer sensitivity to the price discount of competing products. Study 1 examined the role of a goal. Besides taxonomic categories, consumers may use goal-derived categories to organize information about products. The focal product and the competing product seemed to belong to different categories without the goal but seemed to belong to the same category when the goal was activated. The result revealed that people in the goal presence condition were more sensitive to the price discount of the competing product. Study 2 confirmed that the addition of an option to the consideration set could change product categorization and the sensitivity toward the price discount of competing products.Maste

글로벌 금융위기와 한국경제

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