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10 research outputs found

Study on the Campaign of Using T-Shirts to Establish an Environmentally-Friendly Fashion Culture

Author: 권중록
Publication venue: 'The Research Journal of the Costume Culture'
Publication date
Field of study

The TV Public Service Advertising Era of Transition Research

Author: 권중록
박재진
박종민
유종숙
정윤희
Publication venue: 'Korean Language Research Circle'
Publication date
Field of study

A Study on Comparative Analysis of TV Public Service Advertising in Korea and China

Author: 권중록
김병희
김병희
김상훈
김유경
도선재
유종숙
전종우
최원주
Publication venue: 'Tamla Cultural Institute'
Publication date
Field of study

A Study for the Development of Korean Public Service Advertising

Author: Bagozzi R. P
White H. Allen
권중록
김덕자
유종숙
한미정
Publication venue: 'Korean Political Communication Association'
Publication date
Field of study

Pragmatic Analysis of Persuasive Discourse in Public Service Advertisements

Author: Lakoff R
Lee H. -S.
McQuarrie E. F.
강길호
강길호
강연임
구현정
권중록
김흥규
임현빈
최정화
최정화
최정화
Publication venue: 'The Joongwon Linguistic Society of Korea'
Publication date
Field of study

공공커뮤니케이션으로서 정부 광고 분석 연구: 노무현, 이명박, 박근혜 정부의 TV광고를 중심으로

Author: Dahlberg L.
Gelders D.
강형철
권중록
김경희
김영욱
류시조
박홍원
성민재
윤병태
이근우
이동기
이영주
이종혁
이종혁
이종혁
조현인
최지현
한미정
Publication venue: 'Korean Society for Journalism and Communication Studies'
Publication date
Field of study

A Study on the Effects of Elementary School Student’s Environmental Emotion in Environmentally Responsible Behavior

Author: Bush Lynn E.
Clore Gerald L.
Heath R.
Holbrook M. B.
Hungerford H. R.
Kaiser F. G.
Perrin Jeffrey L.
Plutchik R.
Smith-Sebasto N. J.
Storm C.
강민정
강민정
권중록
김재휘
김재휘
박인조
서우석
안신호
이재영
이준웅
조주연
최영분
한덕웅
Publication venue: 'The Journal of the Korean Association of Geographic and Environmental Education'
Publication date
Field of study

The Study on Public Attitude and Social Media Opinion Participation Behavior by Prior Knowledge and News Frame : Focusing on THAAD Issue

Author: Ahmed Z. U.
Alba J. W.
Bettman J. R.
Bettman. J. R.
Biek M.
Brucks M.
Cacioppo J. T.
Chen M. F.
Cohen E. L.
Costa-Font M.
Dorfman L.
Entman R. M.
Flynn L. R.
Hayes-Roth B.
Hong J.
Johnson K. E.
Kahneman D.
Kahneman D.
Kruglanski A. W.
Levin I. P.
Lusk J. L.
Magistris T. D.
Maheswaran D.
McElroy T.
Park C. W.
Park C. W.
Petty R. E.
Raju P. S.
Sujan M.
Wood S. L.
Wood W.
Wood W.
강장묵
권중록
김관규
김성훈
김한범
박노일
박노일
박선희
심재철
조성도
Publication venue: 'Korean Political Communication Association'
Publication date
Field of study

The Application of Grunig’s Situational Theory for Bloggers

Author: Aldoory L.
Atwood L. E.
Bar-Ilan J.
Domingo D.
Gillmore D.
Grunig J. E.
Grunig J. E.
Grunig J. E.
Hamilton P. K.
Hearit K. M.
Herring S.
Hu L.-T.
Kaye B. K.
Krugman H. E.
Lowrey W.
Major A. M.
Major A. M.
Major A. M.
Ni L.
Petty R. E.
Porter L.
Postmes T.
Sweetser K. D.
Sweetser K. D.
Trammell K. D.
Trammell K. D.
Zaichkowsky J. L.
Zaichkowsky J. L.
권중록
김은미
김인숙
김인숙
남경태
박노일
박노일
박노일
배미경
신호창
이학식
차동필
한정호
황용석
Publication venue: 'Korean Academic Society for Public Relations'
Publication date
Field of study

A Study on Influences of Public Service Announcements(PSAs) on Channel Brand Image and loyalty -Local MBC TV Station’s PSAs-

Author: Abernethy A. M
Baker W. E
Becker-Olsen K. L
Bierley C.
Bornstein R. F
Bornstein R. F.
Brosius H
Chan-Olmsted S. M
Chan-Olmsted S. M.
Dillard J. P
Dillard J. P
Fishbein M
Gantz W
Gotthoffer A. R
Gunter A
Janiszewski C
Kenny D. A
Lancaster A. R
Lin A. C
Lorch E.
McDowell W.
Meyer P
Mignan I
Murry J. P
Oyedji T. A
Palmgreen P
Palmgreen P
Strasser A. A
Tom G.
Wooden R. A
Yoo B. H
Zajonc R. B
권중록
김양원
김여라
김영욱
김정현
부경희
심미선
심성욱
양문희
오미영
윤각
이수범
이수범
이시훈
이준웅
이준웅
조용석
조형오
최양호
Publication venue: 'Korean Academic Society for Public Relations'
Publication date
Field of study

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