1,114 research outputs found
Redox Properties of Ferricyanide Ion and Hemin on the Layer-by-layer Film-modified Electrodes and Their Application to Biosensors(交互累積膜修飾電極上でのフェリシアン酸イオンおよびヘミンの酸化還元挙動およびそのバイオセンサーへの応用に関する研究)
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The Upgrade for Labor Intensive Industries in China : An Example of Dongguan City, Guangdong Province
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The Investment Environment and Industrialized Problems in the Western Area of China
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The Issues and Strategies in Marketing Communications of Domestic Health Products
Get PDF随着中国加入WTO，以安利、罗氏、诺华等为代表的国际保健业巨头纷纷大举进入中国市场，这些跨国巨头不仅拥有强大的品牌影响力、先进的技术，更拥有一整套成熟、科学的营销传播经验。在经过进入中国市场的数年适应后，这些巨头正在逐步抢占国产保健品的市场份额，国内保健品市场上的“洋”品牌越来越多。 与此相对应的是，我国的现代保健品业自上个世纪80年代兴起后，直到现在仍陷入在广告战、概念战的泥淖之中。其间虽然有太阳神、脑黄金、三株等品牌辉煌一时，但由于在营销传播上存在诸如宣传失实，市场终端失控，盲目多元化等问题，最终导致从市场上消失的结局。直到今天，国产保健品业都未能形成领导性品牌。 针对上述现象，笔者从...With China’s entering WTO, international health products enterprises with strong brands, advanced tech and scientific marketing strategies like Amway are rushing into China. After several of years adjusting, they are grabbing more and more market share, and foreign brands can be seen everywhere. At the same time, our domestic modern health products industries have fallen into the trap of advertis...学位：文学硕士院系专业：人文学院新闻传播系_新闻学学号：20013203
動詞「凝る」と中国語の「凝」について
Get PDF[[sponsorship]]台灣日本語文學會[[conferencetype]]國內[[conferencedate]]20140118~20140118[[conferencelocation]]臺北市, 臺
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