Біблеїзми vs вульгаризми – барометр соціальної освіченості (Biblical expressions vs vulgarisms – barometer of social accomplishment)

Стаття має наметі дослідити конотативно-забарвлені лексичні одиниці – біблеїзми та вульгаризми – у перед виборчому дискурсі США. Біблеїзми та вульгаризми представляють собою семантичну опозицію та взаємовиключність сфер вживання. Разом з тим, саме передвиборчий дискурс США здатен продемонструвати стирання такого чіткого розділу сфер уживання даних лексичних одиниць. (The article deals with the research of connotatively charged lexical units in pre-election discourse of the USA. The connotatively charged lexical units to be considered are biblical expressions and vulgarisms. They present semantic opposition and have exclusive spheres of usage. This means that the sphere characterized by the usage of biblical expressions, for example, will never approve the usage of vulgarisms. Still the very pre-election discourse of the USA is capable to absorb both categories that is dictated by the very features of the discourse, its characteristics and modern tendencies to simplification and approaching to colloquial features. The aim of the article is to prove and to approve usage of the both connotatively charged lexical units (biblical expressions and vulgarisms) in the pre-election discourse of the USA. On the one hand, the first category (biblical expressions) shows addressant’s exclusive ability to control his speech and to present himself in the best light, to follow old traditions of the rhetoric speech which are badly needed for a theatrical strategy. And the second category (vulgarisms), vice versa, is to show lack of experience and self control. Still, the popularity of the pre-election discourse of the USA and contextual sense of the used lexical units may change such a rigid division and definition.