Application of artificial neural network in market segmentation: A review on recent trends

Despite the significance of Artificial Neural Network (ANN) algorithm to market segmentation, there is a need of a comprehensive literature review and a classification system for it towards identification of future trend of market segmentation research. The present work is the first identifiable academic literature review of the application of neural network based techniques to segmentation. Our study has provided an academic database of literature between the periods of 2000-2010 and proposed a classification scheme for the articles. One thousands (1000) articles have been identified, and around 100 relevant selected articles have been subsequently reviewed and classified based on the major focus of each paper. Findings of this study indicated that the research area of ANN based applications are receiving most research attention and self organizing map based applications are second in position to be used in segmentation. The commonly used models for market segmentation are data mining, intelligent system etc. Our analysis furnishes a roadmap to guide future research and aid knowledge accretion and establishment pertaining to the application of ANN based techniques in market segmentation. Thus the present work will significantly contribute to both the industry and academic research in business and marketing as a sustainable valuable knowledge source of market segmentation with the future trend of ANN application in segmentation.Comment: 24 pages, 7 figures,3 Table

Mapping the State of Financial Stability

The paper uses the Self-Organizing Map for mapping the state of financial stability and visualizing the sources of systemic risks on a two-dimensional plane as well as for predicting systemic financial crises. The Self-Organizing Financial Stability Map (SOFSM) enables a two-dimensional representation of a multidimensional financial stability space and thus allows disentangling the individual sources impacting on systemic risks. The SOFSM can be used to monitor macro-financial vulnerabilities by locating a country in the financial stability cycle: being it either in the pre-crisis, crisis, post-crisis or tranquil state. In addition, the SOFSM performs better than or equally well as a logit model in classifying in-sample data and predicting out-of-sample the global financial crisis that started in 2007. Model robustness is tested by varying the thresholds of the models, the policymaker’s preferences, and the forecasting horizon.systemic financial crisis; systemic risk; self-organizing maps; visualisation; prediction; macroprudential supervision

Applying data visualization techniques for stock relationship analysis

© 2018, University of Nis. All rights reserved. Decision making in stock investment is often made based on current events in the market and the analysis of historical data on specific stocks. Besides, similar rates of price changing over a long-term period on different stocks may indicate potential connections between those listed corporations. The proposed methodology applies the force-directed algorithm and time-series chart to offer stakeholders capability to gain deeper insights initiative on potential relationships between stocks comes with less human interventions. Hence to assist in future decision making on stock investment via graph layouts

Spatial and multidimensional analysis of the Dutch housing market using the Kohonen Map and GIS

In this work the idea is to analyse general spatially identifiable housing market related data on Dutch districts (wijken) with the SOM (Kohonen Map) and a GIS. One of the authors has earlier carried out purely visual SOM analysis of that data, where patterns formed on a larger ‘map’ (the output matrix of the SOM) were used as a basis for classification of the Dutch housing market segments on a nationwide level. This way the SOM was used as a method for exploratory data analysis. Now we attempt a more rigorous method of determining the segmentation using a smaller ‘map’ size, in order to be able to export the SOM-output directly to a GIS-system to analyse it further. Two technical issues interest us: one, the robustness of the results – do the five basic housing market segments found in the earlier analysis prevail (we call these urban, urban periphery, pseudo-rural, traditional, and low-income segments); and two, which classes fit the real situation better and which worse, when using the RMSE for a measure of goodness? We also keep an eye on policy implications and aim at comparing our classifications with the ‘actual’ ones used in official discourse.

A visualization approach for frauds detection in financial market

The traditional solutions to the stock market security are not sufficient in identifying attackers and further attack plans from the analysis of existing events. Therefore, it is difficult for analysts to prevent future unexpected events or frauds by only monitoring the realtime trading information. The event-driven fraud detection in financial market could not help analysts to find attack plans and the further intention of attackers. This paper proposed a new framework of visual analytics for stock market security. The proposed solution consists of two stages: 1) Visual Surveillance of Market Performance, and 2) Behavior-Driven Visual Analysis of Trading Networks. In the first stage, we use a 3D treemap to monitor the realtime stock market performance and to identify a particular stock that produced an unusual trading pattern. We then move to the next stage: social network visualization to conduct behavior-driven visual analysis of suspected pattern. Through the visual analysis of social (or trading) network, analysts may finally identify the attackers (the sources of the fraud), and further attack plans. © 2009 IEEE

Mapping the state of financial stability

The paper uses the Self-Organizing Map for mapping the state of financial stability and visualizing the sources of systemic risks as well as for predicting systemic financial crises. The Self-Organizing Financial Stability Map (SOFSM) enables a two-dimensional representation of a multidimensional financial stability space that allows disentangling the individual sources impacting on systemic risks. The SOFSM can be used to monitor macro-financial vulnerabilities by locating a country in the financial stability cycle: being it either in the pre-crisis, crisis, post-crisis or tranquil state. In addition, the SOFSM performs better than or equally well as a logit model in classifying in-sample data and predicting out-of-sample the global financial crisis that started in 2007. Model robustness is tested by varying the thresholds of the models, the policymaker’s preferences, and the forecasting horizons. JEL Classification: E44, E58, F01, F37, G01macroprudential supervision, prediction, Self-Organizing Map (SOM), Systemic financial crisis, systemic risk, visualization

Macroprudential oversight, risk communication and visualization

This paper discusses the role of risk communication in macroprudential oversight and of visualization in risk communication. Beyond the soar in data availability and precision, the transition from firm-centric to system-wide supervision imposes vast data needs. Moreover, except for internal communication as in any organization, broad and effective external communication of timely information related to systemic risks is a key mandate of macroprudential supervisors, further stressing the importance of simple representations of complex data. This paper focuses on the background and theory of information visualization and visual analytics, as well as techniques within these fields, as potential means for risk communication. We define the task of visualization in risk communication, discuss the structure of macroprudential data, and review visualization techniques applied to systemic risk. We conclude that two essential, yet rare, features for supporting the analysis of big data and communication of risks are analytical visualizations and interactive interfaces. For visualizing the so-called macroprudential data cube, we provide the VisRisk platform with three modules: plots, maps and networks. While VisRisk is herein illustrated with five web-based interactive visualizations of systemic risk indicators and models, the platform enables and is open to the visualization of any data from the macroprudential data cube

A multi-agent platform for auction-based allocation of loads in transportation logistics

This paper describes an agent-based platform for the allocation of loads in distributed transportation logistics, developed as a collaboration between CWI, Dutch National Center for Mathematics and Computer Science, Amsterdam and Vos Logistics Organizing, Nijmegen, The Netherlands. The platform follows a real business scenario proposed by Vos, and it involves a set of agents bidding for transportation loads to be distributed from a central depot in the Netherlands to different locations across Germany. The platform supports both human agents (i.e. transportation planners), who can bid through specialized planning and bidding interfaces, as well as automated, software agents. We exemplify how the proposed platform can be used to test both the bidding behaviour of human logistics planners, as well as the performance of automated auction bidding strategies, developed for such settings. The paper first introduces the business problem setting and then describes the architecture and main characteristics of our auction platform. We conclude with a preliminary discussion of our experience from a human bidding experiment, involving Vos planners competing for orders both against each other and against some (simple) automated strategies