NewsMe: A case study for adaptive news systems with open user model

Adaptive news systems have become important in recent years. A lot of work has been put into developing these adaptation processes. We describe here an adaptive news system application, which uses an open user model and allow users to manipulate their interest profiles. We also present a study of the system. Our results showed that user profile manipulation should be used with caution. © 2007 IEEE

User's Privacy in Recommendation Systems Applying Online Social Network Data, A Survey and Taxonomy

Recommender systems have become an integral part of many social networks and extract knowledge from a user's personal and sensitive data both explicitly, with the user's knowledge, and implicitly. This trend has created major privacy concerns as users are mostly unaware of what data and how much data is being used and how securely it is used. In this context, several works have been done to address privacy concerns for usage in online social network data and by recommender systems. This paper surveys the main privacy concerns, measurements and privacy-preserving techniques used in large-scale online social networks and recommender systems. It is based on historical works on security, privacy-preserving, statistical modeling, and datasets to provide an overview of the technical difficulties and problems associated with privacy preserving in online social networks.Comment: 26 pages, IET book chapter on big data recommender system

Signed Distance-based Deep Memory Recommender

Personalized recommendation algorithms learn a user's preference for an item by measuring a distance/similarity between them. However, some of the existing recommendation models (e.g., matrix factorization) assume a linear relationship between the user and item. This approach limits the capacity of recommender systems, since the interactions between users and items in real-world applications are much more complex than the linear relationship. To overcome this limitation, in this paper, we design and propose a deep learning framework called Signed Distance-based Deep Memory Recommender, which captures non-linear relationships between users and items explicitly and implicitly, and work well in both general recommendation task and shopping basket-based recommendation task. Through an extensive empirical study on six real-world datasets in the two recommendation tasks, our proposed approach achieved significant improvement over ten state-of-the-art recommendation models

An enhanced kernel weighted collaborative recommended system to alleviate sparsity

User Reviews in the form of ratings giving an opportunity to judge the user interest on the available products and providing a chance to recommend new similar items to the customers. Personalized recommender techniques placing vital role in this grown ecommerce century to predict the users’ interest. Collaborative Filtering (CF) system is one of the widely used democratic recommender system where it completely rely on user ratings to provide recommendations for the users.  In this paper, an enhanced Collaborative Filtering system is proposed using Kernel Weighted K-means Clustering (KWKC) approach using Radial basis Functions (RBF) for eliminate the Sparsity problem where lack of rating is the challenge of providing the accurate recommendation to the user.  The proposed system having two phases of state transitions: Connected and Disconnected. During Connected state the form of transition will be ‘Recommended mode’ where the active user be given with the Predicted-recommended items. In Disconnected State the form of transition will be ‘Learning mode’ where the hybrid learning approach and user clusters will be used to define the similar user models. Disconnected State activities will be performed in hidden layer of RBF and Connected Sate activities will be performed in output Layer. Input Layer of RBF using original user Ratings. The proposed KWKC used to smoothen the sparse original rating matrix and define the similar user clusters. A benchmark comparative study also made with classical learning and prediction techniques in terms of accuracy and computational time. Experiential setup is made using MovieLens dataset

Predictive User Modeling with Actionable Attributes

Different machine learning techniques have been proposed and used for modeling individual and group user needs, interests and preferences. In the traditional predictive modeling instances are described by observable variables, called attributes. The goal is to learn a model for predicting the target variable for unseen instances. For example, for marketing purposes a company consider profiling a new user based on her observed web browsing behavior, referral keywords or other relevant information. In many real world applications the values of some attributes are not only observable, but can be actively decided by a decision maker. Furthermore, in some of such applications the decision maker is interested not only to generate accurate predictions, but to maximize the probability of the desired outcome. For example, a direct marketing manager can choose which type of a special offer to send to a client (actionable attribute), hoping that the right choice will result in a positive response with a higher probability. We study how to learn to choose the value of an actionable attribute in order to maximize the probability of a desired outcome in predictive modeling. We emphasize that not all instances are equally sensitive to changes in actions. Accurate choice of an action is critical for those instances, which are on the borderline (e.g. users who do not have a strong opinion one way or the other). We formulate three supervised learning approaches for learning to select the value of an actionable attribute at an instance level. We also introduce a focused training procedure which puts more emphasis on the situations where varying the action is the most likely to take the effect. The proof of concept experimental validation on two real-world case studies in web analytics and e-learning domains highlights the potential of the proposed approaches