Visibility Strategies for Scientific Production in Open Access Journals: A Systematic Literature Review

Una de las principales finalidades de la publicación es ejercer impacto en la nueva generación de conocimiento a través de la citación. Publicar no es suficiente: para trascender es necesario ser citado. Sin embargo, el asunto es complejo y requiere atención desde varios frentes, uno de ellos, las estrategias de visibilidad que permitan futuras citaciones. La presente revisión sistemática de literatura (SLR) tiene por objeto analizar artículos sobre impacto de citas, producidos desde 2016 hasta 2018, registrados en las bases de datos Scopus y Web of Science, con el fin de identificar estrategias de visibilidad de la producción científica. El trabajo se centra en tres focos: el contexto y tipo de estudios realizados sobre el tema, las estrategias usadas y recomendaciones para incrementar la citación en revistas de acceso abierto. Entre los hallazgos se destaca el uso de la Internet como eje para la visibilidad a partir de diversas herramientas y se recomiendan diferentes estrategias para ser replicadas en este tipo de publicaciones.One of the main purposes of publication is to influence on the new generation of knowledge through citation. Publishing is not enough: to transcend it is necessary to be cited. However, the issue is complex and requires attention on several points; one of them is the strategies of visibility that allow future citations. This systematic literature review (SLR) aims to analyze articles about citation impact, published between 2016 and 2018, filed on Scopus and Web of Science databases, to identify visibility strategies for scientific literature. The paper focuses on three aspects: the context and type of studies, the strategies used, and recommendations to increase citation impact in open access journals. Among the findings, it is possible to highlight the use of the Internet for visibility because of its tools. Also, the article recommends different strategies to be replicated in this type of publications

Highly tweeted science articles: who tweets them? An analysis of Twitter user profile descriptions

In this study we examined who tweeted academic articles that had at least one Finnish author or co-author affiliation and that had high altmetric counts on Twitter. In this investigation of national level altmetrics we chose the most tweeted scientific articles from four broad areas of science (Agricultural, Engineering and Technological Sciences; Medical and Health Sciences; Natural Sciences; Social Sciences and Humanities). By utilizing both quantitative and qualitative methods of analysis, we studied the data using research techniques such as keyword categorization, co-word analysis and content analysis of user profile descriptions. Our results show that contrary to a random sample of Twitter users, users who tweet academic articles describe themselves more factually and by emphasizing their occupational expertise rather than personal interests. The more field-specific the articles were, the more research-related descriptions dominated in Twitter profile descriptions. We also found that scientific articles were tweeted to promote ideological views especially in instances where the article represented a topic that divides general opinion.</p