4 research outputs found

    THE IDENTIFICATION OF NOTEWORTHY HOTEL REVIEWS FOR HOTEL MANAGEMENT

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    The rapid emergence of user-generated content (UGC) inspires knowledge sharing among Internet users. A good example is the well-known travel site TripAdvisor.com, which enables users to share their experiences and express their opinions on attractions, accommodations, restaurants, etc. The UGC about travel provide precious information to the users as well as staff in travel industry. In particular, how to identify reviews that are noteworthy for hotel management is critical to the success of hotels in the competitive travel industry. We have employed two hotel managers to conduct an examination on Taiwan’s hotel reviews in Tripadvisor.com and found that noteworthy reviews can be characterized by their content features, sentiments, and review qualities. Through the experiments using tripadvisor.com data, we find that all three types of features are important in identifying noteworthy hotel reviews. Specifically, content features are shown to have the most impact, followed by sentiments and review qualities. With respect to the various methods for representing content features, LDA method achieves comparable performance to TF-IDF method with higher recall and much fewer features

    Knowledge Profile in PAJAIS: A Review of Literature and Future Research Directions

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    It is our pleasure and honor to be the Editor-in-Chief of the Pacific Asia Journal of the Association for Information Systems (PAJAIS). After cultivating over a decade, PAJAIS has become an important platform for researchers to share their high-quality papers. The mission of PAJAIS is to be a leading IS journal. Although the journal intends to have close ties with the communities in Asia Pacific regions, it is an open platform that welcomes submissions on any IS-related topics from authors around the world. In order to provide readers with a better understanding of the profile of PAJAIS, this editorial is the first in the series to summarize what has been published. Our founding editor, Prof. Ting-Peng Liang, and I started this series with a discussion of the publications in PAJAIS

    Effectiveness of structural equation modeling to measure hotel customer satisfaction

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    Although some studies on gauging hotel guests' levels of satisfaction have been published in several research findings, structural equation modeling's efficacy in Indonesia is still rarely investigated. The study's objective is to assess hotel patron satisfaction utilizing an electronic system for guest reviews that is centered on online and Internet technology. The research's data came from 500 hotel guests staying at two five-star full-service hotels in Medan, North Sumatra. To accomplish this goal, the study used structural equation modeling to uncover the inherent link between consumer assessments of hotel services and amenities on one side and perceived usefulness, contentment, and their intention to return and refer customers on the other side. The findings demonstrate the clear correlations between value, contentment, desire to return and suggest as well as customer ratings of employee quality of service, guest bedroom quality, safety, and service disruption. Additionally, it should be highlighted that major mediating influences had an impact on how well-liked the hotel's amenities and employees provided service to guests. Through the use of web-based technologies, the research offered several recommendations for improving guest satisfaction with hotel operations. The results of this study could contribute to hotel management concentrating on the elements of the experiences of their guests that are the most important factors for boosting the level of satisfaction.Although some studies on gauging hotel guests' levels of satisfaction have been published in several research findings, structural equation modeling's efficacy in Indonesia is still rarely investigated. The study's objective is to assess hotel patron satisfaction utilizing an electronic system for guest reviews that is centered on online and Internet technology. The research's data came from 500 hotel guests staying at two five-star full-service hotels in Medan, North Sumatra. To accomplish this goal, the study used structural equation modeling to uncover the inherent link between consumer assessments of hotel services and amenities on one side and perceived usefulness, contentment, and their intention to return and refer customers on the other side. The findings demonstrate the clear correlations between value, contentment, desire to return and suggest as well as customer ratings of employee quality of service, guest bedroom quality, safety, and service disruption. Additionally, it should be highlighted that major mediating influences had an impact on how well-liked the hotel's amenities and employees provided service to guests. Through the use of web-based technologies, the research offered several recommendations for improving guest satisfaction with hotel operations. The results of this study could contribute to hotel management concentrating on the elements of the experiences of their guests that are the most important factors for boosting the level of satisfaction
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