Semantic Text Mining using Domain Ontology

Abstract— Presently in Customer Relationship Management, there is a need to achieve greater customer centricity, and this requires a deeper understanding of customer needs. Also, the volume of textual data generated by the social networking sites in recent times has greatly increased, creating a platform for analysis, towards the much needed customer understanding. One of the issues that evolve from analyzing these texts to retrieve non trivial patterns (text mining) is text representation, which this research is aimed at addressing. In particular, this paper focuses on using domain ontology for text pre-processing in order to improve the quality of the textual corpus being mined. The methodology used in this research is based on developing a domain Ontology for textual pre-processing of the experimental data and sentiment analysis of social media data. In conclusion, the inferences gotten from the research carried out reveal that domain ontology has the ability to improve the results of sentiment analysis. It was also discovered that, due to the nature of social media data, there is need for a deeper level of semantic analysis, to be able to maximize its richness

Knowledge will Propel Machine Understanding of Content: Extrapolating from Current Examples

Machine Learning has been a big success story during the AI resurgence. One particular stand out success relates to learning from a massive amount of data. In spite of early assertions of the unreasonable effectiveness of data, there is increasing recognition for utilizing knowledge whenever it is available or can be created purposefully. In this paper, we discuss the indispensable role of knowledge for deeper understanding of content where (i) large amounts of training data are unavailable, (ii) the objects to be recognized are complex, (e.g., implicit entities and highly subjective content), and (iii) applications need to use complementary or related data in multiple modalities/media. What brings us to the cusp of rapid progress is our ability to (a) create relevant and reliable knowledge and (b) carefully exploit knowledge to enhance ML/NLP techniques. Using diverse examples, we seek to foretell unprecedented progress in our ability for deeper understanding and exploitation of multimodal data and continued incorporation of knowledge in learning techniques.Comment: Pre-print of the paper accepted at 2017 IEEE/WIC/ACM International Conference on Web Intelligence (WI). arXiv admin note: substantial text overlap with arXiv:1610.0770

The Development of a Temporal Information Dictionary for Social Media Analytics

Dictionaries have been used to analyze text even before the emergence of social media and the use of dictionaries for sentiment analysis there. While dictionaries have been used to understand the tonality of text, so far it has not been possible to automatically detect if the tonality refers to the present, past, or future. In this research, we develop a dictionary containing time-indicating words in a wordlist (T-wordlist). To test how the dictionary performs, we apply our T-wordlist on different disaster related social media datasets. Subsequently we will validate the wordlist and results by a manual content analysis. So far, in this research-in-progress, we were able to develop a first dictionary and will also provide some initial insight into the performance of our wordlist

Enhancing Twitter Data Analysis with Simple Semantic Filtering: Example in Tracking Influenza-Like Illnesses

Systems that exploit publicly available user generated content such as Twitter messages have been successful in tracking seasonal influenza. We developed a novel filtering method for Influenza-Like-Illnesses (ILI)-related messages using 587 million messages from Twitter micro-blogs. We first filtered messages based on syndrome keywords from the BioCaster Ontology, an extant knowledge model of laymen's terms. We then filtered the messages according to semantic features such as negation, hashtags, emoticons, humor and geography. The data covered 36 weeks for the US 2009 influenza season from 30th August 2009 to 8th May 2010. Results showed that our system achieved the highest Pearson correlation coefficient of 98.46% (p-value<2.2e-16), an improvement of 3.98% over the previous state-of-the-art method. The results indicate that simple NLP-based enhancements to existing approaches to mine Twitter data can increase the value of this inexpensive resource.Comment: 10 pages, 5 figures, IEEE HISB 2012 conference, Sept 27-28, 2012, La Jolla, California, U

Combination of Domain Knowledge and Deep Learning for Sentiment Analysis of Short and Informal Messages on Social Media

Sentiment analysis has been emerging recently as one of the major natural language processing (NLP) tasks in many applications. Especially, as social media channels (e.g. social networks or forums) have become significant sources for brands to observe user opinions about their products, this task is thus increasingly crucial. However, when applied with real data obtained from social media, we notice that there is a high volume of short and informal messages posted by users on those channels. This kind of data makes the existing works suffer from many difficulties to handle, especially ones using deep learning approaches. In this paper, we propose an approach to handle this problem. This work is extended from our previous work, in which we proposed to combine the typical deep learning technique of Convolutional Neural Networks with domain knowledge. The combination is used for acquiring additional training data augmentation and a more reasonable loss function. In this work, we further improve our architecture by various substantial enhancements, including negation-based data augmentation, transfer learning for word embeddings, the combination of word-level embeddings and character-level embeddings, and using multitask learning technique for attaching domain knowledge rules in the learning process. Those enhancements, specifically aiming to handle short and informal messages, help us to enjoy significant improvement in performance once experimenting on real datasets.Comment: A Preprint of an article accepted for publication by Inderscience in IJCVR on September 201