Impact of modified atmosphere and humidity packaging on the quality, off-odour development and volatiles of ‘Elsanta’ strawberries

Development of off-odours, as well as visual quality of packaged fresh produce plays a crucial role in consumer’s choice. In this context, this work investigated the odour profile, condensation, gas composition, and postharvest quality attributes of strawberries stored under modified atmosphere and humidity packaging at 5 °C for 14 days. The packages were fitted with fixed area (69, 126.5, and 195.5 cm2) of different permeable membranes (NatureFlex, Xtend, and Propafilm). No significant changes were detected on the measured physicochemical quality attributes of strawberries and mass loss was below 1.5% across the different packaging systems. Package modification/design had an influence on in-package water vapour condensation, gas composition, and accumulation of secondary volatile organic compounds (acetaldehyde, acetone, ethanol and ethyl acetate)

MaxDiff approaches for PDO “Calanda” peaches (Spain)

Peaches with PDO Calanda are one of the 20 fruits with PDO existing in Spain. The aim of this work is to understand how consumers make their choices based on the most important peaches’ attributes and levels. In this work, 4 attributes with 3 levels in each attribute have been considered (price: 1.5 €/kg, 2.5 €/kg and 3.5 €/kg; origin: PDO Calanda, non PDO Calanda and non Calanda; packaging: bulk, conventional packaging and active packaging; and fruit size: small, medium and big). Four Best-Worst (BW) exploded models have been utilised, two of them with scale factors. All those models have been compared to two traditional Discrete Choice (DC) models. Results show that traditional DC models have better performance than the other models and the best model is when consumers select the best option. Within the exploded models, the choice sequence decisions starting from worst options are better than those which start from best option. Consumers prefer PDO Calanda peaches over other types and the positive difference in their Willingness to Pay (WTP) are more or less the same between peaches from Calanda with PDO and without PDO as it is between the latter and peaches coming from other origins.best-worst, exploding models, consumer behavior, choice experiment, fruit quality., Agricultural and Food Policy,

Product Differentiation and Firm Size Distribution - An Application to Carbonated Soft Drinks

Using brand level retail data, the firm size distribution in Carbonated Soft Drinks is shown to be an outcome of the degree to which firms have placed brands effectively (store coverage) across vertical (flavour, packaging, diet attributes) segments of the market. Regularity in the firm size distribution is not disturbed by the nature of short-run brand competition (turbulence in brand market shares) within segments. Remarkably, product differentiation resulting from firms acquiring various portfolios of product attributes and stores in market evolution determines the limiting firm size distribution.Firm Size Distribution; Product Differentiation; Carbonated Soft Drinks

Pengaruh Atribut Kemasan Terhadap Minat Beli Konsumen (Studi Empiris Pada Konsumen Mie ABC Cup Di Kota Surakarta)

This study aims to examine the influence of the attributes of color, shape, material, design and size of product packaging ABC Noodle Cup on consumer buying interest. The sample in this study is partly Surakarta city residents who never consume or buy products ABC Cup Noodle. Total sample of 100 respondents to the survey method, the process of collecting data by distributing questionnaires to the respondents. sampling technique with nonrandom sampling that by using purposive sampling. Analysis technique used in this research is multiple linear regression analysis. The results of data analysis and hypothesis testing showed that the attributes of color, shape, material, design, and packaging sizes significantly influence consumers to buy. Researchers next need to add another variable, such as brand, price, product quality and so forth in order to provide more accurate results. Keywords: attributes of color, shape attributes, attributes of material, design attributes, attributes the size of packaging, buying interest

THE ECONOMICS OF INFORMATION: MARKETS FOR SEAFOOD ATTRIBUTES

This paper presents the economic theory of information, reflected by differing demand for and supply of products in the presence or absence of certain attributes. This theory is applied to the market for seafood and reviews the use of this framework in the empirical literature. Product attributes can be search attributes (demand for the product found with the lowest price or contained in preferred packaging), experience attributes (demand for a product because of previous experience with the product's taste or ease of preparation), and credence attributes (preference for products with attributes which must be identified as present by a trusted source, such as safety or recyclability). It is highly likely that, given today's competitive market for seafood and consumers' interest in knowing more about the products they purchase, the market for seafood with desired attributes will continue to evolve.Resource /Energy Economics and Policy,

Analisis Pengaruh Atribut Produk Terhadap Keputusan Pembelian Yoghurt Mayummy Di Kecamatan Karanggede, Boyolali

This thesis titled Analysis of Product Attributes Against Buying Decision Yoghurt Mayummy in District Karanggede , Boyolali . The purpose of this study was to investigate the behavior of consumers in the form of a purchase decision involved the achievement of corporate objectives . Consumers will consider various factors related to the product , the attributes of the product . The study was conducted at the company's Home Industry Mayummy Food Jaya , a company that produces fermented milk , yoghurt . The population studied is the consumer who has ever bought or ever consume yogurt Mayummy . Used as a sample of 100 respondents were arriving in the District Karanggede , Boyolali . Variables used in this study include product quality , product packaging design , product features , and price . The sampling method using purposive sampling method with descriptive analysis techniques and statistical tests that include : multiple regression analysis , hypothesis testing by t test and f test , and coefficient of determination R2. Product attributes have an influence on purchasing decisions Yoghurt Mayummy in District Karanggede , Boyolali . This is evidenced by the acquisition of statistical calculation results with SPSS.16 program . Based on calculations by t test , tcount the variable quality of the product is greater than ttable ( 2.079 > 1.985 ) , meaning that product quality has positive influence on purchase decisions . tcount on packaging design variables is greater than t able ( 2.616 > 1.985 ) , meaning that packaging design has positive influence on purchase decisions . tcount the variable product features is greater than ttable ( 2.255 > 1.985 ) . It means that the product features positive influence on purchasing decisions . tcount the price variable is greater than t table ( 3.108 > 1.985 ) . That is the price positive influence on purchase decisions . Based on the f test , the result of ( 14.032 > 2.53 ) , meaning that the value F count > F tabel , so all the product attributes ( quality , packaging design , features and price ) jointly influence the purchasing decision . R2 is based on test results obtained on the calculation of 0,345 . That is the product attributes ( quality , packaging design , features and price ) influence purchasing decisions

How Health Claims on Product Packaging Influence Consumer Perceptions and Purchase Decisions

The goal of this investigation was to expand upon research from the field of consumer behavior, with a specific focus on food product packaging and health claims. It specifically focused on how these health claims impact consumer perceptions and purchase decisions related to everyday food items. Students at Bryant University were asked to take part in a study which measured their overall health knowledge and nutritional interest. They were then presented with different variations of a product packaging label to assess its impact on their attitude towards a product. Findings indicated that both females and those who score highest on a health knowledge scale are more likely to be influenced by packaging claims. Implications for marketers are further discussed in the body of the paper

Influence of packaging material, storage condition and duration on quality attributes of osmo-cum-microwave dehydrated mushroom flakes

The present article investigates influence of packaging material, storage condition and duration on quality attributes of osmo-cum-microwave dehydrated Pleurotus sajor-caju mushroom flakes during storage. Oyster mushrooms were dried by microwave drying technique to a moisture content of 6 % (w.b.) succeeding osmosis. The ultimate superior quality dried product obtained through optimization was stored in different packaging material for confined duration of three months at different storage conditions. Various quality attributes that assist in bestowal of overall consumer acceptability were studied during storage period. The present research study revealed that mushroom flakes were highly acceptable upto two months of storage that was packed in high density polyethylene by retaining much of the quality attributes. The outcome of the present investigation perhaps supportive for those involved in the post-harvest processing and value addition of oyster mushrooms

Consumers' willingness to pay for ethical attributes

Purpose: In recent years, there has been a big increase in the use of ethical attributes as marketing appeals. This paper examines consumers’ willingness to pay for three selected ethical attributes, namely ‘Organic’, ‘Recyclable Packaging’ and ‘Fairtrade’ in monetary terms. Design/Methodology/Approach: A modified choice-based experimental design with manipulation of the key constructs was used to estimate the mean value of how much consumers are willing to pay for the selected attributes attached to a box of premium chocolates. The results are based on the responses of a total of 208 consumers. Findings: Of the three attributes, ‘Recyclable Packaging’ has the strongest influence on the purchase decision, although this attribute generates the least additional value. The aggregated result shows that although consumers are willing to pay more for the product with ethical attributes than the one that is without, still around a half of them are not willing to pay more. In terms of demographics, the results show no significant differences between the two genders or different age groups in their willingness to pay for ethical attributes. As might be expected, willingness to pay was correlated with the level of consciousness of the ethical attributes. Originality/Value: The findings of this study help management to think practically about the value consumers willing to pay for the selected attributes. The results show a significant synergy in a combination of ethical attributes in products