16,667 research outputs found
Forecasting Popularity of Videos using Social Media
This paper presents a systematic online prediction method (Social-Forecast)
that is capable to accurately forecast the popularity of videos promoted by
social media. Social-Forecast explicitly considers the dynamically changing and
evolving propagation patterns of videos in social media when making popularity
forecasts, thereby being situation and context aware. Social-Forecast aims to
maximize the forecast reward, which is defined as a tradeoff between the
popularity prediction accuracy and the timeliness with which a prediction is
issued. The forecasting is performed online and requires no training phase or a
priori knowledge. We analytically bound the prediction performance loss of
Social-Forecast as compared to that obtained by an omniscient oracle and prove
that the bound is sublinear in the number of video arrivals, thereby
guaranteeing its short-term performance as well as its asymptotic convergence
to the optimal performance. In addition, we conduct extensive experiments using
real-world data traces collected from the videos shared in RenRen, one of the
largest online social networks in China. These experiments show that our
proposed method outperforms existing view-based approaches for popularity
prediction (which are not context-aware) by more than 30% in terms of
prediction rewards
Recurrent Neural Networks for Online Video Popularity Prediction
In this paper, we address the problem of popularity prediction of online
videos shared in social media. We prove that this challenging task can be
approached using recently proposed deep neural network architectures. We cast
the popularity prediction problem as a classification task and we aim to solve
it using only visual cues extracted from videos. To that end, we propose a new
method based on a Long-term Recurrent Convolutional Network (LRCN) that
incorporates the sequentiality of the information in the model. Results
obtained on a dataset of over 37'000 videos published on Facebook show that
using our method leads to over 30% improvement in prediction performance over
the traditional shallow approaches and can provide valuable insights for
content creators
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Forecasting audience increase on YouTube
User profiles constructed on Social Web platforms are often motivated by the need to maximise user reputation within a community. Subscriber, or follower, counts are an indicator of the influence and standing that the user has, where greater values indicate a greater perception or regard for what the user has to say or share. However, at present there lacks an understanding of the factors that lead to an increase in such audience levels, and how a user’s behaviour can a!ect their reputation. In this paper we attempt to fill this gap, by examining data collected from YouTube over regular time intervals. We explore the correlation between the subscriber counts and several behaviour features - extracted from both the user’s profile and the content they have shared. Through the use of a Multiple Linear Regression model we are able to forecast the audience levels that users will yield based on observed behaviour. Combining such a model with an exhaustive feature selection process, we yield statistically significant performance over a baseline model containing all features
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