Explanation plug-in for stream-based collaborative filtering

Collaborative filtering is a widely used recommendation technique, which often relies on rating information shared by users, i.e., crowdsourced data. These filters rely on predictive algorithms, such as, memory or model based predictors, to build direct or latent user and item profiles from crowdsourced data. To predict unknown ratings, memory-based approaches rely on the similarity between users or items, whereas model-based mechanisms explore user and item latent profiles. However, many of these filters are opaque by design, leaving users with unexplained recommendations. To overcome this drawback, this paper introduces Explug, a local model-agnostic plug-in that works alongside stream-based collaborative filters to reorder and explain recommendations. The explanations are based on incremental user Trust & Reputation profiling and co-rater relationships. Experiments performed with crowdsourced data from TripAdvisor show that Explug explains and improves the quality of stream-based collaborative filter recommendations.Xunta de Galicia | Ref. ED481B-2021-118Fundação para a Ciência e a Tecnologia | Ref. UIDB/50014/202

ChatGPT and Persuasive Technologies for the Management and Delivery of Personalized Recommendations in Hotel Hospitality

Recommender systems have become indispensable tools in the hotel hospitality industry, enabling personalized and tailored experiences for guests. Recent advancements in large language models (LLMs), such as ChatGPT, and persuasive technologies, have opened new avenues for enhancing the effectiveness of those systems. This paper explores the potential of integrating ChatGPT and persuasive technologies for automating and improving hotel hospitality recommender systems. First, we delve into the capabilities of ChatGPT, which can understand and generate human-like text, enabling more accurate and context-aware recommendations. We discuss the integration of ChatGPT into recommender systems, highlighting the ability to analyze user preferences, extract valuable insights from online reviews, and generate personalized recommendations based on guest profiles. Second, we investigate the role of persuasive technology in influencing user behavior and enhancing the persuasive impact of hotel recommendations. By incorporating persuasive techniques, such as social proof, scarcity and personalization, recommender systems can effectively influence user decision-making and encourage desired actions, such as booking a specific hotel or upgrading their room. To investigate the efficacy of ChatGPT and persuasive technologies, we present a pilot experi-ment with a case study involving a hotel recommender system. We aim to study the impact of integrating ChatGPT and persua-sive techniques on user engagement, satisfaction, and conversion rates. The preliminary results demonstrate the potential of these technologies in enhancing the overall guest experience and business performance. Overall, this paper contributes to the field of hotel hospitality by exploring the synergistic relationship between LLMs and persuasive technology in recommender systems, ultimately influencing guest satisfaction and hotel revenue.Comment: 17 pages, 12 figure

Context-Aware Recommendation Systems in Mobile Environments

Nowadays, the huge amount of information available may easily overwhelm users when they need to take a decision that involves choosing among several options. As a solution to this problem, Recommendation Systems (RS) have emerged to offer relevant items to users. The main goal of these systems is to recommend certain items based on user preferences. Unfortunately, traditional recommendation systems do not consider the user’s context as an important dimension to ensure high-quality recommendations. Motivated by the need to incorporate contextual information during the recommendation process, Context-Aware Recommendation Systems (CARS) have emerged. However, these recent recommendation systems are not designed with mobile users in mind, where the context and the movements of the users and items may be important factors to consider when deciding which items should be recommended. Therefore, context-aware recommendation models should be able to effectively and efficiently exploit the dynamic context of the mobile user in order to offer her/him suitable recommendations and keep them up-to-date.The research area of this thesis belongs to the fields of context-aware recommendation systems and mobile computing. We focus on the following scientific problem: how could we facilitate the development of context-aware recommendation systems in mobile environments to provide users with relevant recommendations? This work is motivated by the lack of generic and flexible context-aware recommendation frameworks that consider aspects related to mobile users and mobile computing. In order to solve the identified problem, we pursue the following general goal: the design and implementation of a context-aware recommendation framework for mobile computing environments that facilitates the development of context-aware recommendation applications for mobile users. In the thesis, we contribute to bridge the gap not only between recommendation systems and context-aware computing, but also between CARS and mobile computing.<br /

Information and Communication Technologies in Tourism 2021

This open access book is the proceedings of the International Federation for IT and Travel & Tourism (IFITT)’s 28th Annual International eTourism Conference, which assembles the latest research presented at the ENTER21@yourplace virtual conference January 19–22, 2021. This book advances the current knowledge base of information and communication technologies and tourism in the areas of social media and sharing economy, technology including AI-driven technologies, research related to destination management and innovations, COVID-19 repercussions, and others. Readers will find a wealth of state-of-the-art insights, ideas, and case studies on how information and communication technologies can be applied in travel and tourism as we encounter new opportunities and challenges in an unpredictable world

Incremental Hotel Recommendation with Inter-guest Trust and Similarity Post-filtering

Crowdsourcing has become an essential source of information for tourists and tourism industry. Every day, large volumes of data are exchanged among stakeholders in the form of searches, posts, shares, reviews or ratings. Specifically, this paper explores inter-guest trust and similarity post-filtering, using crowdsourced ratings collected from the Expedia and TripAdvisor platforms, to improve hotel recommendations generated by incremental collaborative filtering. First, the profiles of hotels and guests are created using multi-criteria ratings and inter-guest trust and similarity. Next, incremental model-based collaborative filtering is adopted to predict unknown hotel ratings based on the multicriteria ratings and, finally, post-recommendation filtering sorts the generated predictions based on the inter-guest trust and similarity. The proposed method was tested both off-line (post-processing) and on-line (real time processing) for performance comparison. The results highlight: (i) the increase of the quality of recommendations with the inter-guest trust and similarity; and (ii) the decrease of the predictive errors with the online incremental collaborative filtering. Thus, this work contributes with a novel method, integrating incremental collaborative filtering and interguest trust and similarity post-filtering, for on-line hotel recommendation based on multi-criteria crowdsourced rating streams.info:eu-repo/semantics/publishedVersio

Determinants of online leisure travel planning decision processes :a segmented approach

D.B.A. ThesisThere is an abundance of information sources on the Internet that consumers use to plan and book their travel. This information reflects the fact that travel comprises a significant part of the business conducted through the web. Consumers are sometimes faced with a complex task of making purchasing decisions in the dynamic and fast-paced medium of the Internet. In spite of the importance of travel and the intricacies of the decision process, an integrated framework that identifies the various determinants of the online leisure travel planning decision process and how they interact, is largely absent in travel literature. This study aims to make a contribution by extracting from relevant literature useful elements that could comprise such a framework. It also uses several phases of qualitative research to refine the framework, and then a quantitative assessment of data collected from an online questionnaire completed by 1,198 respondents to test specific components of the framework that deal with online travel booking intention. In the final model building stage, three logistic regression models were compared. The first is a parsimonious one containing key determinants that lead to online travel booking intention. These determinants emerged from theoretical frameworks of the theory of reasoned action and innovation adoption theory. The second Model used strictly involvement, motivation, and knowledge variables that are thought to influence online booking intention. The third Model included a combination of relevant predictor variables from the other two Models. The relationship between various demographics and online travel booking intention was investigated yielding some interesting insights. Consequently, this study recommends these demographic variables be considered in segmenting travelers to find those more likely to book online. The determinants of online leisure travel booking decision processes could be used in conjunction with demographic variables to more accurately predict leisure travel website usage

Semantic discovery and reuse of business process patterns

Patterns currently play an important role in modern information systems (IS) development and their use has mainly been restricted to the design and implementation phases of the development lifecycle. Given the increasing significance of business modelling in IS development, patterns have the potential of providing a viable solution for promoting reusability of recurrent generalized models in the very early stages of development. As a statement of research-in-progress this paper focuses on business process patterns and proposes an initial methodological framework for the discovery and reuse of business process patterns within the IS development lifecycle. The framework borrows ideas from the domain engineering literature and proposes the use of semantics to drive both the discovery of patterns as well as their reuse

Visualisation of quality information for geospatial and remote sensing data:providing the GIS community with the decision support tools for geospatial dataset quality evaluation

The evaluation of geospatial data quality and trustworthiness presents a major challenge to geospatial data users when making a dataset selection decision. The research presented here therefore focused on defining and developing a GEO label – a decision support mechanism to assist data users in efficient and effective geospatial dataset selection on the basis of quality, trustworthiness and fitness for use. This thesis thus presents six phases of research and development conducted to: (a) identify the informational aspects upon which users rely when assessing geospatial dataset quality and trustworthiness; (2) elicit initial user views on the GEO label role in supporting dataset comparison and selection; (3) evaluate prototype label visualisations; (4) develop a Web service to support GEO label generation; (5) develop a prototype GEO label-based dataset discovery and intercomparison decision support tool; and (6) evaluate the prototype tool in a controlled human-subject study. The results of the studies revealed, and subsequently confirmed, eight geospatial data informational aspects that were considered important by users when evaluating geospatial dataset quality and trustworthiness, namely: producer information, producer comments, lineage information, compliance with standards, quantitative quality information, user feedback, expert reviews, and citations information. Following an iterative user-centred design (UCD) approach, it was established that the GEO label should visually summarise availability and allow interrogation of these key informational aspects. A Web service was developed to support generation of dynamic GEO label representations and integrated into a number of real-world GIS applications. The service was also utilised in the development of the GEO LINC tool – a GEO label-based dataset discovery and intercomparison decision support tool. The results of the final evaluation study indicated that (a) the GEO label effectively communicates the availability of dataset quality and trustworthiness information and (b) GEO LINC successfully facilitates ‘at a glance’ dataset intercomparison and fitness for purpose-based dataset selection

Salford postgraduate annual research conference (SPARC) 2012 proceedings

These proceedings bring together a selection of papers from the 2012 Salford Postgraduate Annual Research Conference (SPARC). They reflect the breadth and diversity of research interests showcased at the conference, at which over 130 researchers from Salford, the North West and other UK universities presented their work. 21 papers are collated here from the humanities, arts, social sciences, health, engineering, environment and life sciences, built environment and business