9 research outputs found

    Assessment of Procurement Parameters for A Construction Project

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    The Procurement of raw material and the handling equipment for the Construction works involve valid sources of supply with varying cost and other liabilities while arriving at the most effective proposal. The abvious parameters for arriving at a purchase decision are cost, lead time, quality of commodity being purchased. Typically supplier are located in a vicinity of the site through their prices could vary amongest themselves as well as the index for the quality. The distant supplier might seem economic for the price while the lead time might not justify the choice. These contrasting needs of the purchasers underline the need for optimal or balanced methods of evaluating the impact on the said resources

    The Papers of Thomas A. Edison

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    This richly illustrated volume explores Edison’s inventive and personal pursuits from 1885 to 1887.Two decades after the American Civil War, no name was more closely associated with the nation’s inventive and entrepreneurial spirit than that of Thomas Edison. The restless changes of those years were reflected in the life of America’s foremost inventor. Having cemented his reputation with his electric lighting system, Edison had decided to withdraw partially from that field. At the start of 1885, newly widowed at mid-life with three young children, he launched into a series of personal and professional migrations, setting in motion chains of events that would influence his work and fundamentally reshape his life. Edison’s inventive activities took off in new directions, flowing between practical projects (such as wireless and high-capacity telegraph systems) and futuristic ones (exploring forms of electromagnetic energy and the convertibility of one to another). Inside of two years, he would travel widely, marry the daughter of a prominent industrialist and religious educator, leave New York City for a grand home in a sylvan suburb, and construct a winter laboratory and second home in Florida. Edison’s family and interior life are remarkably visible at this moment; his papers include the only known diary in which he recorded personal thoughts and events. By 1887, the familiar rhythms of his life began to reassert themselves in his new settings; the family faded from view as he planned, built, and occupied a New Jersey laboratory complex befitting his status. The eighth volume of the series, New Beginnings includes 358 documents (chosen from among thousands) that are the most revealing and representative of Edison’s work, life, and place in American culture in these years. Illustrated with hundreds of Edison’s drawings, these documents are further illuminated by meticulous research on a wide range of sources, including the most recently digitized newspapers and journals of the day

    Managing the Paradox of Growth in Brand Communities Through Social Media

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    The commercial benefits of online brand communities are an important focus for marketers seeking deeper engagement with increasingly elusive consumers. Managing participation in these socially bound brand conversations challenges practitioners to balance authenticity towards the community against corporate goals. This is important as social media proliferation affords communities the capacity to reach a scale well beyond their offline equivalents and to operate independently of brands. While research has identified the important elements of engagement in brand communities, less is known about how strategies required to maximise relationships in these circumstances must change with growth. Using a case study approach, we examine how a rapidly growing firm and its community have managed the challenges of a maturing relationship. We find that, in time, the community becomes self-sustaining, and a new set of marketing management strategies is required to move engagement to the next level

    Managing the Paradox of Growth in Brand Communities Through Social Media

    Full text link
    The commercial benefits of online brand communities are an important focus for marketers seeking deeper engagement with increasingly elusive consumers. Managing participation in these socially bound brand conversations challenges practitioners to balance authenticity towards the community against corporate goals. This is important as social media proliferation affords communities the capacity to reach a scale well beyond their offline equivalents and to operate independently of brands. While research has identified the important elements of engagement in brand communities, less is known about how strategies required to maximise relationships in these circumstances must change with growth. Using a case study approach, we examine how a rapidly growing firm and its community have managed the challenges of a maturing relationship. We find that, in time, the community becomes self-sustaining, and a new set of marketing management strategies is required to move engagement to the next level
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