185 research outputs found
Simplicity-Expressiveness Tradeoffs in Mechanism Design
A fundamental result in mechanism design theory, the so-called revelation
principle, asserts that for many questions concerning the existence of
mechanisms with a given outcome one can restrict attention to truthful direct
revelation-mechanisms. In practice, however, many mechanism use a restricted
message space. This motivates the study of the tradeoffs involved in choosing
simplified mechanisms, which can sometimes bring benefits in precluding bad or
promoting good equilibria, and other times impose costs on welfare and revenue.
We study the simplicity-expressiveness tradeoff in two representative settings,
sponsored search auctions and combinatorial auctions, each being a canonical
example for complete information and incomplete information analysis,
respectively. We observe that the amount of information available to the agents
plays an important role for the tradeoff between simplicity and expressiveness
Expressiveness and Robustness of First-Price Position Auctions
Since economic mechanisms are often applied to very different instances of
the same problem, it is desirable to identify mechanisms that work well in a
wide range of circumstances. We pursue this goal for a position auction setting
and specifically seek mechanisms that guarantee good outcomes under both
complete and incomplete information. A variant of the generalized first-price
mechanism with multi-dimensional bids turns out to be the only standard
mechanism able to achieve this goal, even when types are one-dimensional. The
fact that expressiveness beyond the type space is both necessary and sufficient
for this kind of robustness provides an interesting counterpoint to previous
work on position auctions that has highlighted the benefits of simplicity. From
a technical perspective our results are interesting because they establish
equilibrium existence for a multi-dimensional bid space, where standard
techniques break down. The structure of the equilibrium bids moreover provides
an intuitive explanation for why first-price payments may be able to support
equilibria in a wider range of circumstances than second-price payments
A "Quantal Regret" Method for Structural Econometrics in Repeated Games
We suggest a general method for inferring players' values from their actions
in repeated games. The method extends and improves upon the recent suggestion
of (Nekipelov et al., EC 2015) and is based on the assumption that players are
more likely to exhibit sequences of actions that have lower regret.
We evaluate this "quantal regret" method on two different datasets from
experiments of repeated games with controlled player values: those of (Selten
and Chmura, AER 2008) on a variety of two-player 2x2 games and our own
experiment on ad-auctions (Noti et al., WWW 2014). We find that the quantal
regret method is consistently and significantly more precise than either
"classic" econometric methods that are based on Nash equilibria, or the
"min-regret" method of (Nekipelov et al., EC 2015)
Ad auctions and cascade model: GSP inefficiency and algorithms
The design of the best economic mechanism for Sponsored Search Auctions
(SSAs) is a central task in computational mechanism design/game theory. Two
open questions concern the adoption of user models more accurate than that one
currently used and the choice between Generalized Second Price auction (GSP)
and Vickrey-Clark-Groves mechanism (VCG). In this paper, we provide some
contributions to answer these questions. We study Price of Anarchy (PoA) and
Price of Stability (PoS) over social welfare and auctioneer's revenue of GSP
w.r.t. the VCG when the users follow the famous cascade model. Furthermore, we
provide exact, randomized, and approximate algorithms, showing that in
real-world settings (Yahoo! Webscope A3 dataset, 10 available slots) optimal
allocations can be found in less than 1s with up to 1000 ads, and can be
approximated in less than 20ms even with more than 1000 ads with an average
accuracy greater than 99%.Comment: AAAI16, to appea
Optimising Trade-offs Among Stakeholders in Ad Auctions
We examine trade-offs among stakeholders in ad auctions. Our metrics are the
revenue for the utility of the auctioneer, the number of clicks for the utility
of the users and the welfare for the utility of the advertisers. We show how to
optimize linear combinations of the stakeholder utilities, showing that these
can be tackled through a GSP auction with a per-click reserve price. We then
examine constrained optimization of stakeholder utilities.
We use simulations and analysis of real-world sponsored search auction data
to demonstrate the feasible trade-offs, examining the effect of changing the
allowed number of ads on the utilities of the stakeholders. We investigate both
short term effects, when the players do not have the time to modify their
behavior, and long term equilibrium conditions.
Finally, we examine a combinatorially richer constrained optimization
problem, where there are several possible allowed configurations (templates) of
ad formats. This model captures richer ad formats, which allow using the
available screen real estate in various ways. We show that two natural
generalizations of the GSP auction rules to this domain are poorly behaved,
resulting in not having a symmetric Nash equilibrium or having one with poor
welfare. We also provide positive results for restricted cases.Comment: 18 pages, 10 figures, ACM Conference on Economics and Computation
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The Economics of Internet Markets
The internet has facilitated the creation of new markets characterized by large scale, increased customization, rapid innovation and the collection and use of detailed consumer and market data. I describe these changes and some of the economic theory that has been useful for thinking about online advertising markets, retail and business-to-business e-commerce, internet job matching and financial exchanges, and other internet platforms. I also discuss the empirical evidence on competition and consumer behavior in internet markets and some directions for future research.internet, market, innovation, advertising, retail, e-commerce, financial exchanges
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