6 research outputs found

    Enhancing value co-creation behaviour in digital peer-to-peer platforms: an integrated approach

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    The rising number of digital peer-to peer (P2P) platforms, e.g. Airbnb and HomeAway, has shaken up the hospitality industry by creating a specific context that leverages peer value co-creation behaviour (VCCB), but which, despite growing interest, remains under-explored. The purpose of this study is to further the understanding of peer VCCB in P2P digital platforms by investigating their antecedents and outcomes. Data are drawn from 24 interviews with managers, four focus groups with users of P2P platforms, and a survey using a sample of 712 peers. The main findings show that peers’ identification, resource-sharing and experience are predictors of their VCCB, which, in turn, influences their motivation, relationships, loyalty and active participation in the platform. The study’s implications propose guidelines to managers of P2P platforms on how to enhance peers’ perceived quality, identification, resource-sharing and experience to increase their VCCB and active participation

    The measurement of passenger preferences towards rail station and on-train facilities

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    This study is concerned with the provision of passenger facilities, such as catering or information, at rail stations and on trains. It takes the premise that appraisal methods vised by rail operators and planners for evaluating investment in such facilities are limited. The result can be under-investment in such facilities. It makes the case that such facilities are important devices for inproving the quality of rail travel and that under-investment in facilities implies reduced demand for rail services. It is suggested that stated preference (SP) techniques, already applied to this topic on a number of occasions, are effective methods for measuring the monetary equivalent values of passenger facilities. These values can be inserted into investment appraisal methods based on financial criteria or cost-benefit analysis. However, previous applications of SP techniques have exhibited a number of weaknesses, which have called into question the plausibility of some of the values that have been obtained. This study reports on research on the London Underground, investigating the potential introduction of a range of improvements to passenger facilities on the Northern Line. In this original work, discrete choice SP methods were used to measure the values of these improvements in a way that will produce more plausible results, it is argued, than those derived from earlier SP applications. The research showed that appreciably lower valuations were obtained with this method

    Advances in Crowdfunding

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    This open access book presents a comprehensive and up-to-date collection of knowledge on the state of crowdfunding research and practice. It considers crowdfunding models and their different manifestations across a variety of geographies and sectors, and explores the perspectives of fundraisers, backers, platforms, and regulators. Gathering insights from a wide range of influential researchers in the field, the book balances concepts, theory, and case studies. Going beyond previous research on crowdfunding, the contributors also investigate issues of community, sustainability, education, and ethics. A vital resource for anyone researching crowdfunding, this book offers readers a deep understanding of the characteristics, business models, user-relations, and behavioural patterns of crowdfunding

    Integrated Business Modelling for Developing Digital Internationalising Firms in Nigeria

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    This research explores integrated business modelling, international entrepreneurship and internationalisation business development aspects of digital firms in Nigeria. This combination of perspectives is a new line of research in Nigeria. Specifically, the research examines: 1) the international entrepreneurial characteristics of digital firms; 2) how digital internationalisation patterns emerge; 3) current developments in the digital economy and their influences on the development and internationalisation activities of digital firms in Nigeria; 4) business model characteristics of digital firms, and 5) the challenges faced by digital firms in their internationalisation activities. Theoretically, the research integrates pertinent ideas from the international entrepreneurship, digital internationalisation, and business model literature, to develop a conceptual framework for the research. The existing models from these fields tend to be oriented towards developing international business and engaging in international markets generally, and so may be not suitable for digital internationalising firms. Building on the conceptual framework, the research therefore developed an integrated business template (IBMT) for Nigerian digital internationalising firms. This is the first research to explore the research objectives to this depth. The research adopts a qualitative and case study research methodology to explore the associated research questions and objectives. This methodology consists of critical review of key constructs associated with the research, construction of suitable interview questions related to the gaps in knowledge and research objectives. These questions supported the interview of founders and senior of five selected digital internationalising firms in Nigeria. This primary data is complemented by secondary data from related websites. This is the first research to explore the research objectives to this depth. The main findings from the research are as follows. Nigerian firms use: a hybrid approach which combines online and offline customer engagement strategies; data-driven decision making (big data analytics, for example); multifaceted platforms and third-party internationalisation to localise their offerings; in addition to strategies explored in the literature such as founders’ international experience, international market awareness and orientation. The research generates new knowledge and understanding about the development and internationalisation of these firms within the Nigerian context related business modelling, international entrepreneurship, and internationalisation research themes. Theoretically, the revised conceptual framework and resulting IBMT will support continuing work in this important area of research. Practically, the IBMT can be applied to other subunits of the selected case study firms, other emerging digital firms in Nigeria and Africa, and across different sectors, since the subunits explored in the thesis are mainly e-commerce and e-platform business lines. Methodologically, the approach adopted in the research can be replicated in the above contexts. The insights from the findings can also support effective government policies towards enhancing the development of digital firms, especially by creating enabling digital economy environment for their growth

    Knowledge Solutions: Tools, Methods, and Approaches to Drive Development Forward and Enhance Its Effects

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    [Excerpt] Today, sustainable competitive advantage derives from strenuous efforts to identify, cultivate, and exploit an organization’s core competencies. This calls for relentless design of strategic architecture, deployment of competence carriers, and commitment to collaborate across silos. Put simply, core competencies are the product of collective learning: their tangible fruits are composite packages of products and services that anticipate and meet demand. Knowledge is what you learn from experience before, during, and after the event. Since it is both a thing and a flow, the best way to manage knowledge is to cater at all times to the environment in which it can be identified, created, stored, shared, and used. Tools, methods, and approaches are needed to enable that. And so, to drive development forward and enhance its effects, the Asian Development Bank has, since 2008, published the Knowledge Solutions series, available at www.adb.org/knowledgesolutions. It aims to build competencies in the areas of strategy development, management techniques, collaboration mechanisms, knowledge sharing and learning, and knowledge capture and storage—all of which are essential to high-performance organizations

    КОМУНИКАЦИЯТА И МЕДИИТЕ НА XXI ВЕК: ОБРАЗОВАТЕЛНИ И ПРОФЕСИОНАЛНИ ПРЕДИЗВИКАТЕЛСТВА. Международна научна конференция на ФЖМК, проведена на 27-28.10.2022 г.

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    This volume collects the reports from the Jubilee International Scientific Conference “Communication and the Media of the XXI Century: Educational and Professional Challenges”, organized by the Faculty of Journalism and Mass Communication on October 27 and 28, 2022
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