8,102,157 research outputs found
Concept image and concept definition in mathematics with particular reference to limits and continuity
The concept image consists of all the cognitive structure in the individual's mind that is associated with a given concept. This may not be globally coherent and may have aspects which are quite different from the formal concept definition.
The development of limits and continuity, as taught in secondary school and university, are considered. Various investigations are reported which demonstrate individual concept images differing from the formal theory and containing factors which cause cognitive conflict
Embedding Diversity: Communication and Label Concept for Underutilized Crops – Checklist for your First Evaluation
There are some very successful cases of marketing of underutilized crops in European countries. Examples are the marketing of rare varieties in Austrian and Swiss supermarkets. Other examples are market initiatives in Spain, France, or Italy, selling local produces and processed foods in specialised shops, at farmers markets, or directly at the farm. A consumer survey was conducted in 2017 in France, Italy, Spain, and Switzerland during DIVERSIFOOD project in order to gain additional data on such examples; and Rossi et al. (2016)1 developed the DIVERSIFOOD Case Study Framework.
Among others an objective of these studies was to identify some best-case examples for the use of a trademark, label or logo and the related communication strategies. Then a flagship approach to communicate the benefits of underutilized crops by means of a label should be developed.
The studies identified many individual approaches of the various marketing initiatives, each based on slightly different secrets of success. Within the DIVERSIFOOD consortium it was concluded that there’s no sense in defining a single best-label flagship approach; instead, a concept should give an idea of the possibilities to communicate the value of agrobiodiversity to consumers.
This concept is the resulting outcome. It provides a structured approach for networks an market initiatives to evaluate whether a label for underutilized crops is feasible, and wheter it is in line with theire values and aims or not, and what the premises for the communication strategy are for those underutilized crops. This concept provides a general idea about topics that should be considered. The result could be the introduction of a label or the abandonment of introducing a label.
In the beginning of such an evaluation there are most likely existing underutilized crops, that is, genetic resources, such as old, locally, and newly bred underutilized varieties, as well as some products or product ideas derived from these crops.
The main target groups of this concept are farmers involved in participatory breeding, seed savers, seed networks and communities, foundations, and breeders of underutilized crops, as well as partners of such genetic resources. Moreover, the concept could be interesting for initiatives and organizations that consider the integration of underutilized crops in their existing label; however there is no specific treatment of this topic in the concept.
The concept should be considered as the first step in the evaluation of a new label. The treated topics might also hint on further considerations when developing a successful marketing initiative. However, the concept focuses mainly on two points:
1. Introduction of a label2, a logo, a trademark or similar and some implications
2. Communication tools and communication contents for products of underutilized crop
Tire/wheel concept
A tire and wheel assembly is disclosed in which a low profile pneumatic tire (having sidewalls which deflect inwardly under load) and a wheel (having a rim featuring a narrow central channel and extended rim flanges) form the combination. The extended rim flanges support the tire sidewalls under static and dynamic loading conditions to produce a combination particularly suited to aircraft applications
Universal router concept
Portable universal router can cut holes of large diameter and irregular shapes, machine recesses, and drill holes with certain edge-distance limitations. Rectangular and round holes may be cut without a template
The Revitalization Concept of “Pramuka Penggalang” in The Digital Game Design
The scout activity is a non-formal education in environments such as school and family. Generally, it held in
the outdoors as an attractive place, challenging, creative, innovative, and fun. Unfortunately, scout activity is sometimes
viewed by half of the millennials as an out-of-date and tedious activity. This kind of thinking created because of a lack of
understanding and knowledge. Whereas, many materials introduced in scout activity give a role of forming positive char-
acters. This activity even becomes a tool for developing one’s personality. The making of The “Pramuka Penggalang”
concept design in the digital game is an attempt to contributing an open mind for the Millenials. The application of Tracy
Fullerton’s theory to forming structural game marks two essential elements; formal element and dramatic element. This
digital game concept design created to help players to gain information about “Pramuka Penggalang” activity and to
change the old image of scout activity to become more fun in the eyes of today’s generation.
Keywords Scout, Pramuka Penggalang, Digital game, Tracy Fullerto
The Concept of the Luxury Branding in Samsung Galaxy S6 Edge Series Through Triadic Modes of Sign
This thesis mainly deals with the iconisation of signs and naturalisation process in order to reveal the way Samsung Galaxy S6 Edge is naturalised as a luxury product. This thesis also involves analysis of the luxury branding concept through the analysis of a product which conceptualises its advertisement using the concept of luxury identifiers. The focus of the writer's analysis is the advertisements themselves as the writer will use the triadic modes of signs, naturalisation process, and the concept of luxury identifiers which also involves process of signification, and metaphor in its analysis. Those theories will help the writer in analysing the meaning of the advertisement first, and then figure out the aim of the luxury branding strategy in the product, then figure out how the expressions are used in the luxury concept of advertisement. The writer analyses the advertisement of Samsung Galaxy S6 Edge which was published in 2015. From the analysis, the writer found out that the luxury branding strategy of Samsung Galaxy S6 Edge utilises naturalisation process to naturalise the luxury identity of Samsung Galaxy S6 Edge which is a masstige product. Using that as a basis, the expressions in the advertisement focus on selling the idea that Samsung Galaxy S6 Edge is a luxury product which is an innovative idea designed for professionals and to display superiority within the social group. Samsung Galaxy S6 Edge aims to provide the user with a display of social superiority within the social group through the consumption of Samsung Galaxy S6 Edge. In that regards, the user will be seen as a person who is wealthy, stand out in terms of taste, and a professional who is fully aware of the technology
Leadership: The Tabletop Concept
Applying the analogy of the four supporting pillars of support for a table — and thus, in similar fashion with a true and lasting, moral leader — Hagelberg discusses how four leadership principles in particular – integrity, competence, emotional intelligence, and vision – are the four essential traits of successful and lasting leadership
Russia's National Security Concept
Dubois Patrick. KAHN (Zadoc). In: , . Le dictionnaire de pédagogie et d'instruction primaire de Ferdinand Buisson : répertoire biographique des auteurs. Paris : Institut national de recherche pédagogique, 2002. p. 90. (Bibliothèque de l'Histoire de l'Education, 17
Ineffability: The very concept
In this paper, I analyze the concept of ineffability: what does it mean to say that something cannot be said? I begin by distinguishing ineffability from paradox: if something cannot be said truly or without contradiction, this is not an instance of ineffability. Next, I distinguish two different meanings of ‘saying something’ which result from a fundamental ambiguity in the term ‘language’, viz. language as a system of symbols and language as a medium of communication. Accordingly, ‘ineffability’ is ambiguous, too, and we should make a distinction between weak and strong ineffability. Weak ineffability is rooted in the deficiencies of a particular language while strong ineffability stems from the structure of a particular cognitive system and its capacities for conceptual mental representation. Mental contents are only sayable if we are able to conceptualize them and then create signs to represent them in communication
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