Extroverts Tweet Differently from Introverts in Weibo

Being dominant factors driving the human actions, personalities can be excellent indicators in predicting the offline and online behavior of different individuals. However, because of the great expense and inevitable subjectivity in questionnaires and surveys, it is challenging for conventional studies to explore the connection between personality and behavior and gain insights in the context of large amount individuals. Considering the more and more important role of the online social media in daily communications, we argue that the footprint of massive individuals, like tweets in Weibo, can be the inspiring proxy to infer the personality and further understand its functions in shaping the online human behavior. In this study, a map from self-reports of personalities to online profiles of 293 active users in Weibo is established to train a competent machine learning model, which then successfully identifies over 7,000 users as extroverts or introverts. Systematical comparisons from perspectives of tempo-spatial patterns, online activities, emotion expressions and attitudes to virtual honor surprisingly disclose that the extrovert indeed behaves differently from the introvert in Weibo. Our findings provide solid evidence to justify the methodology of employing machine learning to objectively study personalities of massive individuals and shed lights on applications of probing personalities and corresponding behaviors solely through online profiles.Comment: Datasets of this study can be freely downloaded through: https://doi.org/10.6084/m9.figshare.4765150.v

Multi-Dimensional Recommendation Scheme for Social Networks Considering a User Relationship Strength Perspective

Developing a computational method based on user relationship strength for multi-dimensional recommendation is a significant challenge. The traditional recommendation methods have relatively low accuracy because they lack considering information from the perspective of user relationship strength into the recommendation algorithm. User relationship strength reflects the degree of closeness between two users, which can make the recommendation system more efficient between users in pairs. This paper proposes a multi-dimensional comprehensive recommendation method based on user relationship strength. We take three main factors into consideration, including the strength of user relationship, the similarity of entities, and the degree of user interest. First, we introduce a novel method to generate a user candidate set and an entity candidate set by calculating the relationship strength between two users and the similarity between two entities. Then, the algorithm will calculate the user interest degree of each user in the user candidate set to each entity in the entity candidate set, if the user interest degree is larger than or equal to a threshold, this particular entity will be recommended to this user. The performance of the proposed method was verified based on the real-world social network dataset and the e-commerce website dataset, and the experimental result suggests that this method can improve the recommendation accuracy

No Place to Hide: Dual Deep Interaction Channel Network for Fake News Detection based on Data Augmentation

Online Social Network (OSN) has become a hotbed of fake news due to the low cost of information dissemination. Although the existing methods have made many attempts in news content and propagation structure, the detection of fake news is still facing two challenges: one is how to mine the unique key features and evolution patterns, and the other is how to tackle the problem of small samples to build the high-performance model. Different from popular methods which take full advantage of the propagation topology structure, in this paper, we propose a novel framework for fake news detection from perspectives of semantic, emotion and data enhancement, which excavates the emotional evolution patterns of news participants during the propagation process, and a dual deep interaction channel network of semantic and emotion is designed to obtain a more comprehensive and fine-grained news representation with the consideration of comments. Meanwhile, the framework introduces a data enhancement module to obtain more labeled data with high quality based on confidence which further improves the performance of the classification model. Experiments show that the proposed approach outperforms the state-of-the-art methods