KOMUNIKASI PEMASARAN OBJEK WISATA BUKIT SANJAYA DESA SAMIRAN SELO BOYOLALI DALAM MENINGKATKAN JUMLAH PENGUNJUNG

ABSTRACT RISK AZAHRA SUNARYA, NIM 18.121.1.114. Marketing Communication of Bukit Sanjaya Tourism Object, Samiran Selo Village Boyolali in Increasing the Number of Visitors. Thesis, Islamic Communication and Broadcasting Study Program. Department of Da'wah and Communication. Faculty of Usuluddin and Da'wah. Raden Mas Said State Islamic University, Surakarta. 2022. Sanjaya Hill is a tourist attraction which is a type of natural tourism, with various kinds of statues and statues that adorn the tourist object. This research was conducted because Bukit Sanjaya is a tourist attraction that can develop by using marketing in its communication. The purpose of this study is to find out how the marketing communication of the Sanjaya hill tourist attraction, Samiran Selo Boyolali village, increases the number of visitors. This thesis uses a descriptive qualitative approach to content analysis methods. Data collection techniques with interviews, observation and documentation. Data validation technique using data triangulation technique. As well as data analysis techniques through data reduction, data presentation and drawing conclusions. By using the Kotler 7P theory, namely product, price, promotion, place, people, process, physical evidence. The results of this study indicate that the Bukit Sanjaya tourist attraction in its marketing activities uses various kinds of promotions such as through social media, outdoor media and organizing events to increase the number of visitors and introduce tourism objects in Selo by holding the Selo Expo event. In addition, the Bukit Sanjaya tourist attraction has also been provided with facilities such as parking lots, toilets, gazebos and angkringan, although several facilities need to be repaired and added so that they can support the needs of visitors who are currently at the Bukit Sanjaya tourist attraction. Then the addition of products such as Sanjaya pure milk, restaurants and homestays that can support the needs of visitors. As well as having ticket prices that are quite affordable for the tourist area in Selo Boyolali. Keywords: Marketing Communication, tourist attraction, Bukit Sanjay

The Underpinnings of Workload in Unmanned Vehicle Systems

This paper identifies and characterizes factors that contribute to operator workload in unmanned vehicle systems. Our objective is to provide a basis for developing models of workload for use in design and operation of complex human-machine systems. In 1986, Hart developed a foundational conceptual model of workload, which formed the basis for arguably the most widely used workload measurement techniquethe NASA Task Load Index. Since that time, however, there have been many advances in models and factor identification as well as workload control measures. Additionally, there is a need to further inventory and describe factors that contribute to human workload in light of technological advances, including automation and autonomy. Thus, we propose a conceptual framework for the workload construct and present a taxonomy of factors that can contribute to operator workload. These factors, referred to as workload drivers, are associated with a variety of system elements including the environment, task, equipment and operator. In addition, we discuss how workload moderators, such as automation and interface design, can be manipulated in order to influence operator workload. We contend that workload drivers, workload moderators, and the interactions among drivers and moderators all need to be accounted for when building complex, human-machine systems

Evaluating information flow in medication management process in Australian acute care facilities: A multi-professional perspective

Over the years, various interventions have been introduced to improve the medication management process. While these interventions have addressed some aspects predisposing the process to inefficiencies, significant gaps are still prevalent across the process. Studies have suggested that the goal of optimal medication therapy is achievable when information flow integrates across the various medication management process phases, stakeholders and departments involved as the patient moves through the process. To provide a cross-sectional view of the process, this study utilised a systemic philosophy to evaluate the information flow integration across the process. The research approach adopted for this study takes a positivist paradigm, which is guided by the cause and effect (causality) belief. It explored numeric measures to evaluate the relationship between constructs that assessed information flow principles (accessibility, timeliness, granularity and transparency) within the medication process and the information integration. The research design was cross-sectional and analytical, and this ensures that findings are relevant to current situations across the Australian healthcare system. Data for this research was collected using an online self-administered survey and the data assessed information flow principles and technologies used in the medication management process. There were 88 participants in this study, including doctors, nurses and pharmacists. The questions and responses were coded for analysis and data analysis techniques used were frequency analysis, Pearson’s chi-square test and multivariate analysis. Findings from this study indicates that the constructs evaluating accessibility, transparency and granularity had moderate associations with the information integration in the medication management process. Further analysis highlighted accessibility as a significant principle in explaining an increase or decrease in information integration in the medication management process. The accessibility construct referring to information retrieval was significant across the two tests conducted. Accessibility is directly related to information sharing and the assessment and monitoring and evaluation phases in the medication management process were identified as having the highest challenges with information sharing. Furthermore, the hybrid (electronic and paper) channel was preferred to support information integration in the medication management process by the participants. Among the technologies evaluated for the medication process, computer-provider-order-entry was found to be statistically significant in explaining an increase in information integration. Overall, results from this study suggest that interventions for the medication management process in Australian acute care facilities should be directed towards improving accessibility, specifically information retrieval and the sharing of information with emphasis on the assessment and monitoring phases. Implementing strategies to address the gaps identified from this research can improve information integration across the process and thereby reducing medication errors, and improving patient care management. Furthermore, the technology adoption across the process highlights that technology adoption across participants’ facilities remains a challenge in Australia