Spartan Daily, June 10, 1954

Volume 42, Issue 158https://scholarworks.sjsu.edu/spartandaily/12052/thumbnail.jp

Spartan Daily, May 21, 1954

Volume 42, Issue 145https://scholarworks.sjsu.edu/spartandaily/12039/thumbnail.jp

Spartan Daily, March 17, 1999

Volume 112, Issue 35https://scholarworks.sjsu.edu/spartandaily/9392/thumbnail.jp

Spartan Daily, January 23, 1961

Volume 48, Issue 67https://scholarworks.sjsu.edu/spartandaily/4121/thumbnail.jp

Automible advertising in Le Soir, Brussels 1905-1950

Without denying the importance of symbolic values inherent in modern advertising, I try to argue that arguments used in advertisements should be linked to commercial strategies as well as to broader cultural backgrounds. Advertising is never just advertising, it is always advertising for something. The presence —or absence— of appeal arguments has been a function of production techniques, commercial positions and the general situation on the market for the product involved. Arguments used in advertising do not just come into existence as an outcome of a natural process of evolution. Within an expanding market, the product-introducing force of appeal arguments can be useful. Yet producers will be likely to return to price/quality arguments whenever the market becomes stagnant, and competitive pressure rises

Ready To Roll: Southeastern Pennsylvania's Regional Electric Vehicle Action Plan

On-road internal combustion engine (ICE) vehicles are responsible for nearly one-third of energy use and one-quarter of greenhouse gas (GHG) emissions in southeastern Pennsylvania.1 Electric vehicles (EVs), including plug-in hybrid electric vehicles (PHEVs) and all-electric vehicles (AEVs), present an opportunity to serve a significant portion of the region's mobility needs while simultaneously reducing energy use, petroleum dependence, fueling costs, and GHG emissions. As a national leader in EV readiness, the region can serve as an example for other efforts around the country."Ready to Roll! Southeastern Pennsylvania's Regional EV Action Plan (Ready to Roll!)" is a comprehensive, regionally coordinated approach to introducing EVs and electric vehicle supply equipment (EVSE) into the five counties of southeastern Pennsylvania (Bucks, Chester, Delaware, Montgomery, and Philadelphia). This plan is the product of a partnership between the Delaware Valley Regional Planning Commission (DVRPC), the City of Philadelphia, PECO Energy Company (PECO; the region's electricity provider), and Greater Philadelphia Clean Cities (GPCC). Additionally, ICF International provided assistance to DVRPC with the preparation of this plan. The plan incorporates feedback from key regional stakeholders, national best practices, and research to assess the southeastern Pennsylvania EV market, identify current market barriers, and develop strategies to facilitate vehicle and infrastructure deployment

Spartan Daily, March 10, 1949

Volume 37, Issue 98https://scholarworks.sjsu.edu/spartandaily/11212/thumbnail.jp

Spartan Daily, March 10, 1949

Volume 37, Issue 98https://scholarworks.sjsu.edu/spartandaily/11212/thumbnail.jp