Aprendizaje Interactivo de un ERP de Código Abierto

El software empresarial ERP es un sistema de planificación de recursos y de gestión de la información. Este tipo de software suele ser complejo, de coste elevado y difícil de implantar.Para solucionar estos problemas el ERP de código abierto (OSS), frente al software propietario, puede ser utilizado, copiado, modificado y distribuido. En este trabajo, aprovechando las ventajas del código abierto, realizamos un estudio sobre la difusión, aprendizaje y utilización de un OSS por 460 alumnos de tercer curso de la Diplomatura de Empresariales (Universidad de Sevilla). Los resultados obtenidos demuestran una autonomía en el proceso de aprendizaje y una elevada utilización del material y colaboracionismo. Entre las principales mejoras para el desarrollo de futuras experiencias encontramos la necesidad anticiparse a los problemas técnicos así como el fomento de las consultas en el despacho del profesor.The ERP software is a resource planning and information management system. This kind of software is usually complex, expensive and difficult to implement. In order to solve these problems The Open Source Software (OSS) as opposed to propietary software can be used, copied, modified and even distributed. Due to the advantages the Open Source Software, in this paper we made a study on the diffusion, learning and use of a OSS by 460 students of third course of the Degree on Business Studies (University of Seville). The results confirm an autonomy in the learning process, a high use of the material and a high collaboration of the students. The main improvements for the development of future research include to anticipate to technical problems and the promotion of the office hours

Aplicación del ECTS a la Enseñanza Integrada de Sistemas de Información Empresariales mediante páginas html

La aplicación del EEES, implica una adaptación de la labor del profesorado a una nueva forma de transmisión de conocimientos que incide más en el aprendizaje que en la acumulación masiva de conocimientos. En la asignatura “Gestión Empresarial Informatizada”, impartida en Administración y Dirección de Empresas (ADE), hace años que venimos trabajando en la adecuación del contenido y la metodología de enseñanza a través de herramientas online. No obstante, la implantación del ECTS nos exige la incorporación de materiales didácticos adecuados, así como una nueva metodología de enseñanza y sistema de evaluación. Dado que la citada asignatura es de nueve créditos, llevaremos a cabo la adaptación al ECTS progresi - vamente. Así, con los resultados de esta experiencia, realizaremos las mejoras necesarias para seguir aplicando el sistema al resto de la misma. Para ello, hemos seleccionado del programa de la asignatura los temas relativos a la gestión integrada de la empresa con sistemas ERP ( Entreprise Resource Planning ).EEES implies an adaptation of the teacher’s work to a new transmission way of knowledge that insists in the apprenticeship, more than in an accumulation of knowledges. In our sub - ject “Gestión Informatizada de la Empresa”, in Business Administration degree, we have been working for years in the adaptation of the contents and the education methodologies via online tools. Nevertheless, the ECTS demands the use of appropriate didactic material, and a new apprenticeship methodology and a new evaluation system. Since our subject has nine credits, we will carry out the ECTS adaptation progressively. So, with the findings of this experience, we will make the improvements to apply the system to the whole syllabus. Due to this, we have selected the units related to the Entreprise Resource Planning software (ERP

Can we Learn from Down Under How to Rise Up in E-Government? A Comparative Analysis of the Public Sector Competences in the German and Australian Higher Education Systems

Australia has been voted world’s second in the last two United Nations e-government surveys 2014 and 2016, despite the acknowledged difficulties that arise in terms of implementation because of its federal structure. Germany, having a similar federal structure, in contrast, only ranks 15th. The study at hand aims at eliciting, if this development can be ascribed to the higher public administration and e-government education landscape. By means of a content analysis, we examined 126 higher education study programmes with a link to the public sector in Australia and compared them to a similar study in Germany from the year 2015. Results show that there are indeed differences with respect to the delivered contents and the respective competences in Australia that might contribute to the different e-government development in the two countries: Higher levels of socio-technical courses and a more contextualised programme delivery in general are two of the main findings

The role of cross-cultural B2B relationship marketing: an investigation of Saudi Telecom Company (STC)

A thesis submitted to the University of Bedfordshire in partial fulfilment of the requirements for the degree of Doctor of PhilosophyWith the increasing expansion of companies into the global markets, Relationship Marketing (RM) has become more significant than ever, drawing to it the interest of scholars and the attention of practitioners. One aspect of the subject, which this research addresses, is the need to understand the nature and importance of relationships across cultures, since such understanding is critical to organizational expansion. The focus of this research is B2B relationship marketing, with cross-cultural marketing as a major component of analysis. Building on and extending relevant cross-cultural theories, this research investigates B2B relationship marketing in a Middle-Eastern telecom company, Saudi Telecom Company (STC), a company that is well placed for providing fertile illustrations of the mechanism of B2B relationship marketing. It is, furthermore, a key company in Saudi Arabia with hundreds of partners worldwide, and its economic importance to the country is second only to SABIC, the state-owned national oil company. Adopting a case study research strategy, the research explores how a growing organization absorbs cultural awareness into its B2B relationships. Data are garnered by interviewing 35 STC managers, 29 STC Small Medium Enterprise SME business partners, and three of STC’s Major Enterprise partners, as well as accessing and analysing secondary data from the company. The findings to date suggest that as the company grows it needs to develop B2B cross-cultural awareness at local and global level. This research extends cross-cultural models which have been developed in a business-to-consumer (B2C) context such as cross-cultural marketing theories proposed by Hall and Hofstede to understand cross-cultural theory in a B2B context. By exploring the role of culture in B2B relationships in the telecom industry in the Middle East in general and Saudi Arabia in particular, in light of a case study conducted on a specific and major company, STC and its global partners, and by investigating and assessing how it conducts its B2B relationships, this research aspires to extend the understanding of cultural awareness in B2B relationship and thereby to make a useful contribution to scholarship