Session-based Recommendation with Graph Neural Networks

The problem of session-based recommendation aims to predict user actions based on anonymous sessions. Previous methods model a session as a sequence and estimate user representations besides item representations to make recommendations. Though achieved promising results, they are insufficient to obtain accurate user vectors in sessions and neglect complex transitions of items. To obtain accurate item embedding and take complex transitions of items into account, we propose a novel method, i.e. Session-based Recommendation with Graph Neural Networks, SR-GNN for brevity. In the proposed method, session sequences are modeled as graph-structured data. Based on the session graph, GNN can capture complex transitions of items, which are difficult to be revealed by previous conventional sequential methods. Each session is then represented as the composition of the global preference and the current interest of that session using an attention network. Extensive experiments conducted on two real datasets show that SR-GNN evidently outperforms the state-of-the-art session-based recommendation methods consistently.Comment: 9 pages, 4 figures, accepted by AAAI Conference on Artificial Intelligence (AAAI-19

Personalizing Session-based Recommendations with Hierarchical Recurrent Neural Networks

Session-based recommendations are highly relevant in many modern on-line services (e.g. e-commerce, video streaming) and recommendation settings. Recently, Recurrent Neural Networks have been shown to perform very well in session-based settings. While in many session-based recommendation domains user identifiers are hard to come by, there are also domains in which user profiles are readily available. We propose a seamless way to personalize RNN models with cross-session information transfer and devise a Hierarchical RNN model that relays end evolves latent hidden states of the RNNs across user sessions. Results on two industry datasets show large improvements over the session-only RNNs

Exploiting Cognitive Structure for Adaptive Learning

Adaptive learning, also known as adaptive teaching, relies on learning path recommendation, which sequentially recommends personalized learning items (e.g., lectures, exercises) to satisfy the unique needs of each learner. Although it is well known that modeling the cognitive structure including knowledge level of learners and knowledge structure (e.g., the prerequisite relations) of learning items is important for learning path recommendation, existing methods for adaptive learning often separately focus on either knowledge levels of learners or knowledge structure of learning items. To fully exploit the multifaceted cognitive structure for learning path recommendation, we propose a Cognitive Structure Enhanced framework for Adaptive Learning, named CSEAL. By viewing path recommendation as a Markov Decision Process and applying an actor-critic algorithm, CSEAL can sequentially identify the right learning items to different learners. Specifically, we first utilize a recurrent neural network to trace the evolving knowledge levels of learners at each learning step. Then, we design a navigation algorithm on the knowledge structure to ensure the logicality of learning paths, which reduces the search space in the decision process. Finally, the actor-critic algorithm is used to determine what to learn next and whose parameters are dynamically updated along the learning path. Extensive experiments on real-world data demonstrate the effectiveness and robustness of CSEAL.Comment: Accepted by KDD 2019 Research Track. In Proceedings of the 25th ACM SIGKDD International Conference on Knowledge Discovery & Data Mining (KDD'19

Neural Attentive Session-based Recommendation

Given e-commerce scenarios that user profiles are invisible, session-based recommendation is proposed to generate recommendation results from short sessions. Previous work only considers the user's sequential behavior in the current session, whereas the user's main purpose in the current session is not emphasized. In this paper, we propose a novel neural networks framework, i.e., Neural Attentive Recommendation Machine (NARM), to tackle this problem. Specifically, we explore a hybrid encoder with an attention mechanism to model the user's sequential behavior and capture the user's main purpose in the current session, which are combined as a unified session representation later. We then compute the recommendation scores for each candidate item with a bi-linear matching scheme based on this unified session representation. We train NARM by jointly learning the item and session representations as well as their matchings. We carried out extensive experiments on two benchmark datasets. Our experimental results show that NARM outperforms state-of-the-art baselines on both datasets. Furthermore, we also find that NARM achieves a significant improvement on long sessions, which demonstrates its advantages in modeling the user's sequential behavior and main purpose simultaneously.Comment: Proceedings of the 2017 ACM on Conference on Information and Knowledge Management. arXiv admin note: text overlap with arXiv:1511.06939, arXiv:1606.08117 by other author

Recurrent Neural Networks with Top-k Gains for Session-based Recommendations

RNNs have been shown to be excellent models for sequential data and in particular for data that is generated by users in an session-based manner. The use of RNNs provides impressive performance benefits over classical methods in session-based recommendations. In this work we introduce novel ranking loss functions tailored to RNNs in the recommendation setting. The improved performance of these losses over alternatives, along with further tricks and refinements described in this work, allow for an overall improvement of up to 35% in terms of MRR and Recall@20 over previous session-based RNN solutions and up to 53% over classical collaborative filtering approaches. Unlike data augmentation-based improvements, our method does not increase training times significantly. We further demonstrate the performance gain of the RNN over baselines in an online A/B test.Comment: CIKM'18, authors' versio

Personalized Purchase Prediction of Market Baskets with Wasserstein-Based Sequence Matching

Personalization in marketing aims at improving the shopping experience of customers by tailoring services to individuals. In order to achieve this, businesses must be able to make personalized predictions regarding the next purchase. That is, one must forecast the exact list of items that will comprise the next purchase, i.e., the so-called market basket. Despite its relevance to firm operations, this problem has received surprisingly little attention in prior research, largely due to its inherent complexity. In fact, state-of-the-art approaches are limited to intuitive decision rules for pattern extraction. However, the simplicity of the pre-coded rules impedes performance, since decision rules operate in an autoregressive fashion: the rules can only make inferences from past purchases of a single customer without taking into account the knowledge transfer that takes place between customers. In contrast, our research overcomes the limitations of pre-set rules by contributing a novel predictor of market baskets from sequential purchase histories: our predictions are based on similarity matching in order to identify similar purchase habits among the complete shopping histories of all customers. Our contributions are as follows: (1) We propose similarity matching based on subsequential dynamic time warping (SDTW) as a novel predictor of market baskets. Thereby, we can effectively identify cross-customer patterns. (2) We leverage the Wasserstein distance for measuring the similarity among embedded purchase histories. (3) We develop a fast approximation algorithm for computing a lower bound of the Wasserstein distance in our setting. An extensive series of computational experiments demonstrates the effectiveness of our approach. The accuracy of identifying the exact market baskets based on state-of-the-art decision rules from the literature is outperformed by a factor of 4.0.Comment: Accepted for oral presentation at 25th ACM SIGKDD Conference on Knowledge Discovery and Data Mining (KDD 2019