Understanding and modeling of aesthetic response to shape and color in car body design

This study explored the phenomenon that a consumer's preference on color of car body may vary depending on shape of the car body. First, the study attempted to establish a theoretical framework that can account for this phenomenon. This framework is based on the (modern-) Darwinism approach to the so-called evolutionary psychology and aesthetics. It assumes that human's aesthetic sense works like an agent that seeks for environmental patterns that potentially afford to benefit the underlying needs of the agent, and this seeking process is evolutionary fitting. Second, by adopting the framework, a pattern called “fundamental aesthetic dimensions” was developed for identifying and modeling consumer’s aesthetic response to car body shape and color. Next, this study developed an effective tool that is capable in capturing and accommodating consumer’s color preference on a given car body shape. This tool was implemented by incorporating classic color theories and advanced digital technologies; it was named “Color-Shape Synthesizer”. Finally, an experiment was conducted to verify some of the theoretical developments. This study concluded (1) the fundamental aesthetics dimensions can be used for describing aesthetics in terms of shape and color; (2) the Color-Shape Synthesizer tool can be well applied in practicing car body designs; and (3) mapping between semantic representations of aesthetic response to the fundamental aesthetics dimensions can likely be a multiple-network structure

Natural Language Processing in-and-for Design Research

We review the scholarly contributions that utilise Natural Language Processing (NLP) methods to support the design process. Using a heuristic approach, we collected 223 articles published in 32 journals and within the period 1991-present. We present state-of-the-art NLP in-and-for design research by reviewing these articles according to the type of natural language text sources: internal reports, design concepts, discourse transcripts, technical publications, consumer opinions, and others. Upon summarizing and identifying the gaps in these contributions, we utilise an existing design innovation framework to identify the applications that are currently being supported by NLP. We then propose a few methodological and theoretical directions for future NLP in-and-for design research

Case-based reasoning for product style construction and fuzzy analytic hierarchy process evaluation modeling using consumers linguistic variables

Key form features are relative to the style of a product and the expression style features depict the product description and are a measurement of attribute knowledge. The uncertainty definition leads to an improved and effective product style retrieval when combined with fuzzy sets. Firstly, a style knowledge and features database are constructed using fuzzy case based reasoning technology (FCBR). A similarity measurement method based on case-based reasoning and fuzzy model of the fuzzy proximity method may be defined by the Fuzzy Nearest-Neighbor (FNN) algorithm obtaining the style knowledge extraction. Secondly, the Linguistic Variables (LV) are used to assess the product characteristics to establish the product style evaluation database for simplifying the style presentation and decreasing the computational complexity. Thirdly, the model of product style feature set, extracted by FAHP and the final style related form features set, are acquired using LV. This research involves a case study for extracting the key form features of the style of high heel shoes. The proposed algorithms are generated by calculating the weights of each component of high heel shoes using FAHP with LV. The case study and results established that the proposed method is feasible and effective for extracting the style of the product

Emotional Design: An Overview

Emotional design has been well recognized in the domain of human factors and ergonomics. In this chapter, we reviewed related models and methods of emotional design. We are motivated to encourage emotional designers to take multiple perspectives when examining these models and methods. Then we proposed a systematic process for emotional design, including affective-cognitive needs elicitation, affective-cognitive needs analysis, and affective-cognitive needs fulfillment to support emotional design. Within each step, we provided an updated review of the representative methods to support and offer further guidance on emotional design. We hope researchers and industrial practitioners can take a systematic approach to consider each step in the framework with care. Finally, the speculations on the challenges and future directions can potentially help researchers across different fields to further advance emotional design.http://deepblue.lib.umich.edu/bitstream/2027.42/163319/1/Emotional_Design_Manuscript_Final.pdfSEL

Biopsychosocial Assessment and Ergonomics Intervention for Sustainable Living: A Case Study on Flats

This study proposes an ergonomics-based approach for those who are living in small housings (known as flats) in Indonesia. With regard to human capability and limitation, this research shows how the basic needs of human beings are captured and analyzed, followed by proposed designs of facilities and standard living in small housings. Ninety samples were involved during the study through in- depth interview and face-to-face questionnaire. The results show that there were some proposed of modification of critical facilities (such as multifunction ironing work station, bed furniture, and clothesline) and validated through usability testing. Overall, it is hoped that the proposed designs will support biopsychosocial needs and sustainability

商品の形状デザインと素材選択への感性工学の応用

国立大学法人長岡技術科学大

Kansei engineering with online review mining methodology for robust service design

Kansei Engineering (KE) has shown its prominent applicability in service design and development, focusing on translating and interpreting customers’ emotional needs (Kansei) into service characteristics. It is critical and promising as the services sector has grown faster than the manufacturing sector in developing economies in the past three decades. It accounted for an average of 55% of GDP in some developing economies. KE’s flexibility in collaborating with other methods and covering various service settings shows its unique superiority. However, there is criticism of the collected Kansei’s validity and the proposed solution’s robustness. It might be potentially caused by the dynamics of customer emotional needs and various service settings. As a result, Kansei is found to be somewhat fuzzy, unclear, and ambiguous. Hence, a more structured KE methodology incorporating the Kansei text mining process for robust service design is proposed. Kansei text mining approach will extract and summarize service attributes and their corresponding affective responses based on the online product descriptions and customer reviews. The Taguchi method will support the robustness of the proposed improvement strategy. An empirical study of a zoo as a tourism attraction service and its practical implication is discussed and validated in the proposed integrative framework

A Hybrid Artificial Neural Network Model For Data Visualisation, Classification, And Clustering [QP363.3. T253 2006 f rb].

Tesis ini mempersembahkan penyelidikan tentang satu model hibrid rangkaian neural buatan yang boleh menghasilkan satu peta pengekalan-topologi, serupa dengan penerangan teori bagi peta otak, untuk visualisasi, klasifikasi dan pengklusteran data. In this thesis, the research of a hybrid Artificial Neural Network (ANN) model that is able to produce a topology-preserving map, which is akin to the theoretical explanation of the brain map, for data visualisation, classification, and clustering is presented