Organizing and Advocacy Analysis and Innovation

Abstract

This assignment emphasizes students’ evaluation and creation skills while connecting to their broader coursework on advocacy and community engagement. Students analyze a real-world advocacy campaign, applying a SWOT framework to evaluate its strengths, weaknesses, opportunities, and threats. They then generate at least two original ideas to enhance or expand the campaign’s impact, drawing on their lived experiences, critical thinking, and social awareness. The assignment encourages the use of AI tools, such as ChatGPT, to support brainstorming, research, and content generation, with reflection on how AI contributed to their process. By integrating personal perspective, analytical rigor, and creative problem-solving, students develop skills in critique, innovation, and inclusive advocacy while preparing for future project proposals

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This paper was published in City University of New York.

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