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Kategorielle Regression als Selektionsverfahren im Direktmarketing

By Gerald Musiol

Abstract

Available from Bibliothek des Instituts fuer Weltwirtschaft, ZBW, D-21400 Kiel W 58 (49) / FIZ - Fachinformationszzentrum Karlsruhe / TIB - Technische InformationsbibliothekSIGLEDEGerman

Topics: 050 - Humanities, psychology and social sciences, general, PLANNING OF ADVERTISING, DIRECT MARKETING, MARKET RESEARCH, THEORY OF ESTIMATION, THEORY, ESTIMATION, UNITED STATES OF AMERICA
Year: 1996
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Provided by: OpenGrey Repository
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