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Analyse und Generierung von Designpraegnanzen: Designstile als Determinanten der marketingorientierten Produktgestaltung

By Jana-Maria Lehnhardt

Abstract

Diss.Available from Bibliothek des Instituts fuer Weltwirtschaft, ZBW, Duesternbrook Weg 120, D-24105 Kiel A 210167 / FIZ - Fachinformationszzentrum Karlsruhe / TIB - Technische InformationsbibliothekSIGLEDEGerman

Topics: 050 - Humanities, psychology and social sciences, general, PRODUCT DESIGNING, MARKETING, AESTHETICS, THEORY
Publisher: Koeln : Foerderges. Produkt-Marketing e.V.
Year: 1996
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Provided by: OpenGrey Repository
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