Analýza realizace prodeje mléka prostřednictvím mlékárny a mléčných automatů v podmínkách konkrétního zemědělského podniku

Abstract

The goal of my thesis was an analysis of a milk sale in conditions of specific agricultural subject. In the thesis is described mainly the economics of a milk production and main factors which can influence economical results. There is also described milk sale via dairy shop and milk vending machine. My thesis is concretely focused on commercially produced milk and its quality. In practical part of the thesis, there was made an analysis of revenue from a sale of milk to dairy company Granhana and milk sale via milk vending machines. In the thesis there was also made an analysis of the milk quality. Results that were found were processed and evaluated by mathematical and statistical methods. Milk quality positively influenced its exercise price. Revenue from milk sale to dairy shop during calendar year 2013 rather decreased. Company giant 3 716 526 CZK from this sale. Revenue from additional milk sale to Granhana company gradually grew from starting 16 780 CZK to final 38 950 CZK. Also revenue from sale via milk vending machine had a rising trend to final 390 720 CZK