Understanding Generation Y and their use of social media: a review and research agenda

Bolton, R.N.; Parasuraman, A.; Hoefnagels, A.H.J.M.; Migchels, N.G.; Kabadayi, S.; Gruber, T.; Komarova Loureiro, Y.; Solnet, D.

research article

oai:repository.ubn.ru.nl:2066/126922

Understanding Generation Y and their use of social media: a review and research agenda

Authors: R.N. Bolton
A. Parasuraman
A.H.J.M. Hoefnagels
N.G. Migchels
S. Kabadayi
T. Gruber
Y. Komarova Loureiro
D. Solnet
Publication date: 1 January 2013
Publisher: 'Emerald'
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Contains fulltext : 126922.pdf (publisher's version ) (Closed access)23 p

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Last time updated on 01/06/2014

This paper was published in Radboud Repository (Radboud Univ.).

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