The Influence of Electronic Word of Mouth on Repurchase Intention with Brand Image as a Mediating Variable (Case Study of ASUS Laptop Users in Indonesia)

This study examines the impact of Electronic Word of Mouth (e-WOM) on repurchase intentions, with brand image as a mediating factor, among ASUS laptop consumers in Indonesia. Despite growing reliance on e-WOM in digital marketing, its role in shaping consumer loyalty remains underexplored. Using Structural Equation Modeling (SEM) based on Partial Least Squares (PLS), data from 200 purposively selected respondents were analyzed through bootstrapping. The findings reveal that e-WOM significantly influences brand image and repurchase intention, both directly and indirectly via brand image. This highlights the importance of effective e-WOM management in enhancing brand image and fostering consumer loyalty. The study provides actionable insights for businesses to optimize digital marketing strategies and leverage consumer reviews to maintain a competitive edge

Development Of The Methodology Of Natural Science Teachers For Working With Tasks Of The PISA International Student Assessment Program

This article aims to improve the methodologies used by natural science teachers in addressing tasks from the PISA international student assessment program, focusing on fostering scientific literacy. By analyzing Uzbekistan's PISA 2022 results, which highlighted low performance in applying scientific knowledge to real-world problems, the study identifies key gaps in teacher preparedness and educational material. A systematic approach is adopted, encompassing the analysis, design, development, implementation, and evaluation of teaching strategies and materials. Emphasis is placed on developing teachers' skills in logical and critical thinking instruction, integrating experiments, and creating differentiated assignments tailored to diverse student needs. The results underscore the necessity of modernizing textbooks, enhancing teacher training, and employing real-world contextual learning to improve student engagement and outcomes. These findings provide actionable recommendations for equipping educators with the tools to prepare students for international assessments and practical life challenges effectively

The Development of Science During the Timurid Period: The Example of Boysunghur Academy

This article examines the development of science during the II Renaissance in the Timurid period, focusing on the transformation of major cities into centers of knowledge and culture. The study highlights the establishment of Boysungur Academy in Herat and the growth of scientific research in both natural and social sciences. A key gap identified is the need for deeper exploration of the philosophical and scientific contributions of this era’s encyclopedic thinkers. The research aims to analyze these contributions from a scientific and philosophical perspective, using a historical analysis method. Findings reveal significant advancements in scientific thought and the formation of intellectual hubs. The study underscores the lasting impact of these developments on the region’s cultural and scientific legacy

Folk Pedagogy in the Formation and Development of Personality

This study explores the role of folk pedagogy in shaping personality, emphasizing how cultural heritage and traditional practices contribute to individual development. Addressing the gap between modern pedagogical science and the enduring relevance of folk knowledge, this research employs a qualitative analysis of cultural practices in Karakalpakstan. Findings demonstrate that folk pedagogy—encompassing oral traditions, family education, and communal values—effectively instills moral, social, and practical skills that formal education often overlooks. The results highlight the practicality, continuity, and emotional resonance of these methods, underscoring their significance for fostering well-rounded development. The study suggests that integrating folk pedagogical approaches with modern education can enhance cultural appreciation and identity formation in learners

China in the Modern Politics of the Republic of Uzbekistan

This study investigates the multifaceted dynamics of Uzbekistan-China cooperation within the evolving geopolitical landscape, particularly in light of China's Belt and Road Initiative (BRI). While previous research has primarily focused on economic implications, this paper identifies a knowledge gap regarding the political, security, and diplomatic dimensions that influence this partnership. The study aims to provide a comprehensive analysis of Uzbekistan’s strategic foreign policy approaches and the role of Chinese investment in shaping regional infrastructure and employment. Through qualitative analysis, it highlights the role of cultural diplomacy and educational exchanges in fostering mutual understanding. Findings reveal that, beyond economic gains, Uzbekistan-China cooperation promotes diplomatic stability and development in Central Asia. These insights emphasize the partnership's potential for sustainable growth, especially as geopolitical contexts continue to shift, underscoring the need for ongoing critical evaluation of such international relations

The Importance and Advantages of Thinking-Based Learning

This study explores the significance of thinking-based learning in the educational process, emphasizing its advantages over traditional methods. Despite extensive research on learning methods, a gap exists in understanding how thinking-based approaches impact students' cognitive and professional development. Using a combination of theoretical analysis and empirical studies, the research found that thinking-based learning significantly enhances critical thinking, problem-solving skills, and adaptability in students. The results suggest that integrating thinking-based learning into educational curricula can foster deeper learning and better prepare students for future challenges. These findings have important implications for educational policy and teaching practices

Transformative Curriculum Design for Advanced Critical Thinking and Complex Problem-Solving: Theoretical Models and Practical Applications

Concerning this issue, the present study aims to investigate transformational curriculum development as the key enabler of enhancing learners' critical thinking and problem-solving skills. These include research into curriculum theories and experiences that connect frameworks to the functioning of the 21st-century knowledge economy. This work seeks to critically analyse constructivist, experiential and inquiry learning theories as frameworks for creating a curriculum which fosters higher-order cognition. It also assesses how content area disciplines work in cohesion, taught with collaboration and communication implemented equally within the classroom, and various forms of technology to produce interactive and innovative learning. This research reports a literature and case study analysis of progressive approaches for integrating critical thinking and problem-solving competency within various learning environments. Therefore, the study supports the learning goals, delivery models, and evaluation paradigms underpinning radical change. Implications for classroom practice, system improvement, and curriculum design are considered, focusing on the context and applicability of the ideas described at the classroom, school, district, and state levels. This research's findings help fill the literature gap on curriculum creation and application by providing best practices to enhance practice-based applied theoretical educational approaches for learners who are expected to solve multifaceted issues in the current work environment

Risk Assessment of Artificial Intelligence Systems in Cybersecurity

The article focuses on the vital function of AI (Artificial Intelligence) in cybersecurity measures and argues for effective risk assessment techniques in AI-powered cybersecurity. In this section, the article explored AI in cybersecurity by emphasizing the AI technologies that are in use and what their applications are in the field of threat detection, vulnerability management, and proactive defense mechanisms. Moreover, the article looked into the AI security risk types, such as malicious AI, biases, fairness issues, potential vulnerabilities, and the ethical questions the AI process causes. The paper explained the concepts of frameworks and methodologies for assessing risks in AI systems, beginning with existing risk assessment frameworks, such as the NIST cybersecurity framework and the FAIR framework methodologies. Risk mitigation strategies of AI systems, regulatory and ethical issues, and future AI and cybersecurity problems concerning technological progress are also assessed. As concluded, implementing regulations for compliance, ethical principles, and technological developments is the key to meeting the new challenges and developing safe and sustainable digital systems. The recommendations comprise fostering transparency, accountability, and continuous education and awareness programs to enable people to manage ethical dilemmas and mitigate the risks very well

Al Islam and Kemuhammadiyahan as Driving Force for Lecturer Performance at Universitas Muhammadiyah Jember

oai:ojs.pkp.sfu.ca:article/4Al Islam and Kemuhamamdiyahan (AIK) are characteristic of all Muhamamdiyah Universities. AIK is implemented in all lecturer performances written in the chess dharma of higher education: education, research, service, and AIK. Of the 286 lecturers, not all of them necessarily have a Muhammadiyah background. Even though universities require all academic activities to incorporate Islamic values, not all academics can implement AIK as a driving force for lecturer performance. Therefore, lecturers must have a strategy to understand and enforce AIK in their performance. This research aims to explore lecturers' understanding of AIK and how to implement AIK as a driving force for lecturers' performance. This research uses a qualitative phenomenological approach. To obtain data in the field using interview, observation, and documentation techniques. Data analysis uses source triangulation. This research shows that AIK is implemented in all lecturer performance, such as teaching, research, service, behavior, and interaction with the broader community. The strategy implemented is that lecturers are encouraged to actively participate in activities to increase understanding of AIK through recitations at branches, branches, and regional centers and taking part in Baitul Arqom Lecturers. Lecturer performance evaluation is carried out every semester. AIK is the primary determinant and includes the highest score for lecturer performance achievements besides education, research, and service

Factors Influencing the Strategic Development of General Secondary Schools

Meeting the educational needs of society is contingent upon effectively organizing the educational process in alignment with both current and future demands within the management of educational institutions. Strategic management plays a crucial role in facilitating the introduction of innovations and implementing necessary changes while considering these factors. This study explores the formulation of a management strategy aimed at the development of educational institutions, taking into account contemporary needs as well as the various factors that influence its execution, including their positive and negative impacts.The strategy for managing general education institutions focuses on addressing identified educational needs. This involves establishing priority directions that enhance the quality of education and implementing necessary changes within the institution aligned with the goals and objectives that foster these directions. Such changes are influenced by various external and internal factors, including students, parents and their representatives, teachers, and the management team. While some stakeholders support these changes, recognizing their significance, others may resist due to the challenges and inconveniences that arise during the transition.     &nbsp