E-Journal IAIN Samarinda (Institut Agama Islam Negeri)
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    HARGA DALAM PERSPEKTIF ISLAM

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    In every business, pricing is a very important stage. This is because price will influence the status and performance of company finance; let alone the customers’ perception and positioning the brand. Failure in pricing will have long terms impacts on the company’s existence. In Islam, price becomes a standard of exchange between money and goods/services that a buyer and a seller must be willing. Any methods may be employed to price as long as they fulfill some requirements underlined by Islam

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    E-Journal IAIN Samarinda (Institut Agama Islam Negeri) is based in Indonesia
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