SURVEY RESULTS OF THE FACTORS AFFECTTING ORGANIC FOOD PURCHASE INTENTION OF CONSUMERS

The research examines factors that influence the organic food purchase intention of Vietnamese consumers. In accordance with theoretical behavioral models and organic food research, data was collected and analyzed via SMARTPLS. Inspecting results demonstrate that 4 factors have a positive influence on organic food purchase intention. Additionally, the research team evaluates the levels of influence of each factor through descriptive statistics of the factors’ average value. The evaluating results are the foundation to propose remedies that encourage the organic food purchase intention of Vietnamese consumers

THE EFFECTS OF DRYING TEMPERATURE ON THE STRUCTURE AND CORROSION RESISTANCE OF Cr3+-BASED CONVERSION COATINGS ON ZINC-COATED STEEL SURFACE

In this paper, we present results of drying temperature influence on the structure and corrosion  resistance of  Cr(III)–based conversion coatings on the surface of zinc-coated steel. The results show that the quality of Cr(III)–based conversion coatings is strongly influenced by the drying temperature, the appropriate drying temperature is about 80 oC, and drying at higher temperatures will reduce corrosion resistance durability and raise the cost of the production process

A Hybrid of Adaptation and Dynamic Routing based on SDN for Improving QoE in HTTP Adaptive VBR Video Streaming

Recently, HTTP Adaptive Streaming HAS has received significant attention from both industry and academia based on its ability to enhancing media streaming services over the Internet. Recent research solutions that have tried to improve HAS by adaptation at the client side only may not be completely effective without interacting with routing decisions in the upper layers. In this paper, we address the aforementioned issue by proposing a dynamic bandwidth allocation and management architecture for streaming video flows to improve users satisfaction. We also introduce an initial cross layer hybrid method that combines quality adaptation of variable bitrate video streaming over the HTTP protocol at the client side and SDN based dynamical routing. This scheme is enabled by the Software Defined Networking architecture that is now being considered as an emerging paradigm that disassociates the forwarding process from the routing process. SDN brings flexibility and the ability to flexibly change routing solutions, in turn resulting in dynamically improving the services provided in the application layer. Our experimental results show that the proposed solution offers significantly higher overall bitrates as well as smoother viewing experience than existing methods.Comment: 14 pages, 17 figures, IJCSNS International Journal of Computer Science and Network Security, http://paper.ijcsns.org/07_book/201907/20190708.pd

Supporting students to adjust to academic culture in the UK.

A short journalistic style article on supporting students to adjust to academic expectations in the UK

An Assessment of Cough Medicine Dispensing Practice to Children Under Two Years Old in Pharmacies in Ho Chi Minh City Using Simulated-Patient Method

Over-the-counter (OTC) cough and cold medications (CCMs) have been used to treat the symptoms of upper respiratory infection in children for decades. The safety of CCMs in children has been questioned. The data on knowledge of pharmacists in supplying cough medicines for children under two years have been limited. This study aimed to evaluate the pharmacists’ dispensing decisions to manage the cough in children under two years old. A descriptive cross-sectional was carried out in 300 pharmacies in 15 districts in Ho Chi Minh City, Vietnam. The pharmacists were interviewed by a simulated patient. The results showed that, information that pharmacists actively asked the client about the patient and disease symptoms was limited. Most pharmacists did not provide adequate instructions and counsel about using drugs for clients. Only 22/300 (7.33%) of pharmacists appropriately provided cough medicines for children under 2 years old. The main reason of inappropriateness was the deficiency of knowledge about updated contraindication of N-acetylcysteine (93.17%). Pharmacists in pharmacies located in districts 3, 11 and Binh Thanh had higher rate of rational provision than those in other districts. A good and full understanding of the patient symptom helped the pharmacists supply cough medicines more reasonably. The limited caution of pharmacists and the low proportion of pharmacists updating contraindication of N-acetylcysteine should be considered as a warning sign in pharmacy practice in Ho Chi Minh City, Vietnam

The relationship between brand equity and intention to buy: the case of convenience stores

The research aims to identify the components of brand equity that affect consumer purchasing intentions and measure the effect of brand equity components on the intention of consumer purchases at the convenience stores in Ho Chi Minh City. The authors conduct the group discussions, expert discussion, and then analyze data from 200 valid questionnaires with four components of brand equity, namely perceived quality, brand loyalty, brand association, brand awareness. The results of Exploratory Factor Analysis (EFA) show that all four elements have a positive effect on the customer' intention to purchase in the convenience store of Ho Chi Minh City. In particular, the brand association factor has the strongest influence, followed by perceived quality, brand awareness, and brand loyalty. This research contributes that the results confirm the theory of Aaker (1991), Brown and Stayman (1992), Cobb-Walgren et al. (1995), MacKenzie (1986) in the new context of convenience stores in Ho Chi Minh City, Vietnam. Besides, the study gives some recommendations to help convenience stores improve the elements of brand equity and it, to enhance attraction for consumers

TYPES OF POLITENESS STRATEGIES AND DEGREES OF POLITENESS PERFORMED BY ENGLISH MAJOR STUDENTS IN REQUESTING FOR HELP

In social interaction, people need to pay attention to the face of others to maintain relationships and avoid losing their faces. To do this, people should use politeness strategies in communication. This study aims to investigate which type of politeness strategies are mostly used and the level of politeness shown by English major students in the High Quality Program in requesting help. This study is based on the theory of Brown and Levinson (1987). Based on the analysis of the data obtained from the questionnaire, negative politeness strategies were applied the most. This also performs a high degree of politeness. It shows that students majoring in English studies (High Quality Program) had an awareness of using politeness strategies in requesting help.<p> </p><p><strong> Article visualizations:</strong></p><p><img src="/-counters-/edu_01/0704/a.php" alt="Hit counter" /></p&gt