The objective of this paper is to discuss a methodological design developed to analyse self-governed student Facebook groups as a part of a larger study of the use of ICT in Danish secondary schools (Mathiasen. Aaen, Dalsgaard, Degn & Thomsen, 2014). The paper will discuss how this methodological setup can help the researcher gain in-depth knowledge of the students’ use of Facebook groups, looking past the traditional dichotomy between online and offline as well as the distinction between school-related and non-school-related communication. The paper will address the potential shortcomings of the design as well as how the approach can be further developed, and suggests 1) broadening the scope of the study from the Facebook group as a singular medium to include other media used by the students and 2) extending the study to include the voice of students by engaging them as co-researchers