While nationwide growth in the production of organic agricultural products has seen rapid expansion, the number of
certifi ed organic operations in Texas has remained relatively stagnant. Evidence shows a shift in consumer’s demands
toward organic products, yet Texas producers have been comparatively slow to respond to this shift. A survey was
distributed to a random sample of 4,006 Texas producers as a means of understanding the perceived barriers of adoption
of organic production practices in Texas,. Emphasis was placed on perceived production and market barriers to
organic production and differences in perceived barriers among producer groups. The results provide guidance about
the types of policy approaches that will be effective in overcoming the barriers to organic adoption