Despite the different business models and frameworks used currently in the industry, there is still a lack of a robust single roadmap that is dedicated to small and medium-sized enterprises which combines the applicable concepts of portfolio management and innovation management at the same time, and provide SMEs with an integrated feature to assist them in selecting and managing the best mix of innovative projects inside one business portfolio, using the most optimized methods.
This unique integrated framework shall be the ultimate goal of our research work associated with other sub-goals and sub-objectives throughout the two upcoming years. The research will take the form of “applied research” following a deductive logic roadmap in order to reach our final outcome.
More than one aspect regarding our research shall be clarified as we move on with the next stage of the work such as choosing a specific industry from which our sample will be selected