Towards adabic intercultural communication

Abstract

The Islamic communication can be seen and studied through the teachings of the Quran and the exemplary practices of the prophet Muhammad S.A.W. Unfortunately it is yet to be noticed nor accepted mainly because of how Muslim scholars are unable to put communication into context and materialize it into a proper scholarly discipline in the ways that the western scholars have been able to do through their development of models, theories, ideas and even ethics for communication. This article attempts to fill in this gap in the study of Islamic communication by highlighting an area very relevant in this contemporary time that is intercultural communication. More than simply discussing about it, this article proposes an Islamic model that can expand the study of ICC by offering an alternative that can improve and even complement the existing approaches that are inherently secular and western-centric

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