What Can Television Networks Learn from Search Engines? How to Sell Attention Instead of Time
- Authors
- Arpita Ghosh
- Avi Goldfarb
- Avi Goldfarb
- Bart J Bronnenberg
- Benjamin Edelman
- Dan Zigmond
- Dave Morgan
- David A Schweidel
- David A Schweidel
- David Kempe
- David Kempe
- Edward H Clarke
- Gagan Aggarwal
- Hal Varian
- Jennifer Wortman
- Jim Gaither
- Joe Ferencz
- Joe Mandese
- Johan H�stad
- John H Halton
- Kenneth C Wilbur
- Kenneth C Wilbur
- Kenneth C Wilbur
- Kenneth C. Wilbur
- Kevin Downey
- Linli Xu
- Peter Crampton
- Peter H Webb
- Peter J Danaher
- Peter J Danaher
- Philippe Jehiel
- Pradeep Chintagunta
- R Myerson
- Raymond R Burke
- Renato Gomes
- Richard Karp
- Roland T Rust
- Roland T Rust
- Ron Shachar
- Ronald L Goettler
- S Siddarth
- Scott Kirkpatrick
- Stephen J Rassenti
- Steve Scott
- Susan Athey
- Thales Teixeira
- Theodore Groves
- Tom J Brown
- Valeria Montero
- Vishesh Kumar
- William Vickrey
- Woltman Elpers
- Zoe Abrams
- Publication date
- 1 January 2010
- Publisher
- 'Elsevier BV'
- Doi