Digital profiling is the process of gathering and analyzing information that exists online about an individual. Platforms who provide services always have control of this powerful tool. As a result, I used Twitter API as the principle medium to conduct \u27digital profiling\u27 as a third party. The visual identity of the new digital profile is not an ads interest list anymore, but a graph that stores personal information that could be used as an avatar. On top of the new visual identity, I speculated several possible applications of the new visual outcome. The idea put forward in this thesis is that shifting the purpose of digital profiling toward being human-centered rather than advertising-driven may draw worthwhile arguments about the practicality and policy issues. This thesis is a speculative design project, an avatar design project, a UX design project, a generative design project, and an information design project. My point is multiple mediums to demonstrate my future vision or wish for this technology and propose a mutually beneficial strategy for tech companies
