The purpose of this study was to determine how a county editor from Polk, Nebraska, could attract a loyal following of readers scattered throughout the United States and be nominated for one of the highest awards given to journalist. Norris Alfred, editor of the Polk Progress from 1955 to 1964 and from 1966 to 1989, bucked a trend among country editors when he made locally written editorials an integral part of his newspaper. Country editors, unlike their counterparts with daily newspapers, have not always chosen to include their own editorials in their newspapers. They cite, among other reasons, a lack of knowledge and a lack of time