Communication For Social Change, Sport, Environment And Politic

Abstract

In the changing trend of the world of politics, social, culture that is very fast, dramatic, and unrelenting, many aspects are involved in social change in society. The rapid development of social change, also makes many transformations and disturbances that occur in society. Transformations and disruptive that occur in the community, indicate that social science, specialy communication science remains relevant to solving problems arising from changes. The rapid development of science and technology, especially information and communication technology, has brought social problems that demand immediate action and as communication academicians, it is our duty together to discuss strategic steps ahead and formulation to deal with this disruptive era. In the world of digital age world now a days, social change can be defined as an ongoing process that is very spontaneous and directed. The Communication Model for Social Change is limited to how social change can occur through a process of community dialogue that leads to collective actions that affect public welfare in general. As we have experienced, in various fields such as politics, environment, health, and even sports, there are also changes, especially when viewed from the side of communication. Thus, while mass communication and activities are needed in themselves and for previous reforms, participatory communication may have greater potential to accept the changes that occur