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The Study on Hierarchical Value Map(HVM) of Voters Value-Oriented about Politician - Focused on Means-End Chain Theory and Laddering
Authors
Anderson,J.R
R. P Bagozzi
+25 more
G Botschen
H Bourne
Chiu,C.M
A. M Collins
A. M Collins
K. G Grunert
W. A Kamakura
W. A Kamakura
T Kuisma
A. L Page
T. J Reynolds
H Skytte
J. B. E. M Steenkamp
J. B. E. M. Steenkamp
ter Hofstede
P. Vallette-Florence
T. M Veludo-de Oliveira
M Vriens
B. A Walker
S. Young
김광수
김성태
송기인
송기인
송기인
Publication date
Publisher
'Korean Political Communication Association'
Doi
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Last time updated on 19/11/2020