The Effect of Retailer Equity on the Private Brand Attitude and Purchase Intention
- Authors
- David A Aaker
- Kusum L Ailawadi
- Kusum L Ailawadi
- Kusum L Ailawadi
- Kusum L Ailawadi
- Dennis B Arnett
- Rajeev Batra
- Joseph A Bellizzi
- Scot Burton
- Pradeep K Chintagunta
- Barbara D Coe
- Colleen Collins-Dodd
- Marcel Corstjens
- Isabella C. M Cunningham
- Ross M Cunningham
- Sanjay K Dhar
- Alan Dick
- Wolliam B Dodds
- Ronald E Frank
- Judith A Garretson
- Dhruv Grewal
- Katherine B Hartman
- Byoungho Jin
- Kevin Lane Keller
- Dong-Mo Koo
- Dongdae Lee
- Kent B Monroe
- Chakravarthi Narasimhan
- Ravi Pappu
- Ravi Pappu
- Jagmohan S Raju
- Paul S Richardson
- Paul S Richardson
- Paul S Richardson
- Serdar Sayman
- John E Swan
- Archna Vahie
- John J Wheatley
- Kristof De Wulf
- Boonghee Yoo
- Boonghee Yoo
- Valarie A Zeithaml
- 박진용
- 박진용
- 박진용
- 신종국
- 이 승 희
- 이동대
- Publication date
- Publisher
- 'Korean Academy of Commodity Science & Technology'
- Doi
Abstract
Abstract is not available.Similar works
Available Versions
Last time updated on 01/11/2020