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A Cross-cultural Approach on Purchase of Counterfeit between Chinese and Korean Consumer: Utilitarian Products vs. Hedonic Products
Authors
N Alber-Miller
S Ang
+27 more
P. H Bloch
A Chan
W Chowhou
V. V., N Cordell
R Kini
J. H Leigh
A Nia
P. S Raju
J. N Sheth
M.l A Strahilevitz
J Vagg
Vaughn R
Y. H Wong
김경식
김광수
나종연
동립진
박혜정
성영신
송윤아
이승희
이승희
이승희
이철
임반석
정명선
최상진
Publication date
Publisher
'Korean Academy of Commodity Science & Technology'
Doi
Cite
Abstract
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Last time updated on 01/11/2020