Co-management has been advocated as an effective tool to achieve natural resource conservation worldwide. Yet, the potential of co-management arrangements can fail to be realized when there is insufficient local engagement. In this perspective paper, we argue that co-management schemes focusing on culturally important species (CIS) can help overcome this issue by engaging local people's interest. To develop this theory, we explore published data on the outcomes of two management schemes, both encompassing multiple independent initiatives, to discuss CIS-management effects and benefits. We also show a compilation of CIS examples throughout the world and discuss the potential of CIS-management to reach a global audience. Based on these data, we argue that CIS-management can be an effective tool to reconcile the often intractable goals of biodiversity conservation and human welfare